Abstract: A system and method is described for enabling a user to add extensions to one or more of the preconfigured workflows for processing media content. The extensions can comprise a custom task that is injected at a specified entry point in the preconfigured workflow, such as after completion of a particular task. The custom task injected into the workflow can perform a variety of processing jobs, such as adding digital rights management (DRM), allowing access to the media content by third parties, injecting advertisements or other content into the media, checking the media content for errors or viruses, and the like. The custom task may also instruct the workflow to delegate access to the media content to external third party services. When the preconfigured workflow reaches the specified entry point, the workflow may be suspended until the custom task is completed, at which point the preconfigured workflow may resume.

Abstract: Techniques are described for managing preloading of data for client computing systems. A client computing system may provide one or more persistent data storage caches on local storage, such as to support a particular software program executing on the client computing system (e.g., a Web browser program, with the persistent data storage cache designed to store browser cookies and other data for later access by the Web browser program). Additional data may be stored in such a persistent data storage cache by preloading those data groups before they are requested by the client computing system (e.g., based on interactions of a user of the client computing system with an executing program on the client computing system). Particular data groups to preload may be selected in various manners, including to provide a specified type of minimum functionality to a client computing system based on the preloaded data groups.

Abstract: A number of approaches for transcoding media is described, which allow various users to control one or more aspects of transcoding (e.g. bit rate, resolution) when delivering media content to a client device from a network edge server or other location. The client device is provided with an interface that allows the user to increase or decrease the resolution, bit rate or other settings of the media content. Upon receiving a request from the user, the system transcodes the media content in accordance with the request and dynamically delivers the transcoded media content to the user's device. The system also enables content publishers and network operators to impose restrictions (e.g. minimum and maximum values for various settings) on user control.

Abstract: Techniques are described for managing preloading of data for client computing systems. A client computing system may provide one or more persistent data storage caches on local storage, such as to support a particular software program executing on the client computing system (e.g., a Web browser program, with the persistent data storage cache designed to store browser cookies and other data for later access by the Web browser program). Additional data may be stored in such a persistent data storage cache by preloading those data groups before they are requested by the client computing system (e.g., based on interactions of a user of the client computing system with an executing program on the client computing system). Particular data groups to preload may be selected in various manners, including to provide a specified type of minimum functionality to a client computing system based on the preloaded data groups.

Abstract: A transcoding service is described that is capable of utilizing the excess capacity of the computing resources of a service provider. The customer of the transcoding service can submit a bid price for completing the transcodes. As long as the specified price exceeds the fluctuating price of the unused resource instances, the transcoding service will execute the job on the unused instance(s). If the price of the unused resource instances exceeds the customer's bid, the transcoding process stops. The transcoding service may pause the transcoding when the dynamically fluctuating price of the unused resource exceeds the customer's bid and then resume when the price falls back down. Users can specify constraints for transcoding, such as timeframes during which the transcode must be completed, a total price for completing transcoding or priorities of the media files. The system can automatically optimize the utilization of the resource instances according to the constraints.

Abstract: Techniques are described for managing data transmissions between computing systems based at least in part on using a streaming transport protocol. At least some such data transmissions may be performed using HTTP, with one or more underlying transport protocols used to implement the HTTP-based data transmissions. HTTP-based data transmissions performed using an underlying streaming transport protocol, for example, may send data without performing error detection for reliability and without ensuring ordered delivery of the sent data. In addition, one or more HTTP-based data transmissions may be initiated using an underlying streaming transport protocol, but subsequent data transmissions may switch to using a different underlying transport protocol (e.g., TCP) or different transmission technique that is performed without using data streaming.

Abstract: A number of approaches for transcoding media is described, which allow various users to control one or more aspects of transcoding (e.g. bit rate, resolution) when delivering media content to a client device from a network edge server or other location. The client device is provided with an interface that allows the user to increase or decrease the resolution, bit rate or other settings of the media content. Upon receiving a request from the user, the system transcodes the media content in accordance with the request and dynamically delivers the transcoded media content to the user's device. The system also enables content publishers and network operators to impose restrictions (e.g. minimum and maximum values for various settings) on user control.

Abstract: Techniques for inserting advertising content and other personalized information into media assets are described. The techniques involve inserting personalized ads and other content into media assets as a server at the content delivery network (CDN) point-of-presence (POP) is performing the individualized encoding of the file on-the-fly. The ads and other content can be personalized based on the user's purchasing habits, user's location (geographic, GPS, IP location, etc.), the content in the media file and the like. In addition, the ads can be inserted into specific parts of the video (i.e. key frames, key slices, etc.) because the CDN node is actually transcoding the content and thus can insert the ads into the content in its own native format. For example, ads can appear as part of the video itself, different language subtitles can be integrated into the video based on the location of the user, and the like.

Abstract: A transcoding service is described that is capable of utilizing the excess capacity of the computing resources of a service provider. The customer of the transcoding service can submit a bid price for completing the transcodes. As long as the specified price exceeds the fluctuating price of the unused resource instances, the transcoding service will execute the job on the unused instance(s). If the price of the unused resource instances exceeds the customer's bid, the transcoding process stops. The transcoding service may pause the transcoding when the dynamically fluctuating price of the unused resource exceeds the customer's bid and then resume when the price falls back down. Users can specify constraints for transcoding, such as timeframes during which the transcode must be completed, a total price for completing transcoding or priorities of the media files. The system can automatically optimize the utilization of the resource instances according to the constraints.

Abstract: A processing service provides content publishers and other such users with automated content processing (e.g., transcoding or other). The content publisher is enabled to provide content (e.g., media files) to an input location for applying various processing to the content. Upon determining that the content has been placed into the input store, the processing service may select an appropriate workflow to be applied to the content and execute the workflow. The workflow may be selected based on various attributes of the content, the publisher, or the input store, such as the file name, embedded metadata, file size, time of day and the like. The workflow can process the content and store the resulting content into an output store or provide the content to various viewer devices. The workflow may also be customizable by the content publisher via an API or other such interface.

Abstract: A set of techniques is described for enabling a virtual machine based transcoding system. The system enables any transcoding provider to make their transcoding service available to other users over a network. The system can automate the deployment, execution and delivery of the transcoding service on behalf of the transcoding provider and enable other users to use the transcoding services to transcode content. The system receives a virtual machine image, transfers the image to a location where the media content is stored and creates a virtual private network of resources that will perform the transcoding of the media content. The virtual private network may be firewalled or otherwise restricted from opening connections with external clients when transcoding the content in order to prevent malicious use of the media content.

Abstract: Watermarking techniques are described which can be performed at network edge locations such as a Content Delivery Network (CDN) point-of-presence (POP). An edge server can identify users by request and apply a watermark based on the user to media content stored locally. Performance is improved by moving the watermarking from a central location closer to the user in terms of network proximity. An edge server can receive instructions on what type of watermark to assign and how to assign it. The edge server can use requester's identity to create and apply watermarks at the time of transferring media content to the requester. Individualized watermarking is applied to the bits transmitted to the device, the watermark indicating the specific user downloading the stream, time of transmission, etc. Watermarking can be applied throughout all of the frames of the media content rather than merely attaching it at a specific place.

Abstract: A set of techniques is described for enabling a virtual machine based transcoding system. The system enables any transcoding provider to make their transcoding service available to other users over a network. The system can automate the deployment, execution and delivery of the transcoding service on behalf of the transcoding provider and enable other users to use the transcoding services to transcode content. The system receives a virtual machine image, transfers the image to a location where the media content is stored and creates a virtual private network of resources that will perform the transcoding of the media content. The virtual private network may be firewalled or otherwise restricted from opening connections with external clients when transcoding the content in order to prevent malicious use of the media content.

Abstract: A set of transcoding techniques are described for encoding media content on the fly based on device requesting the content. A copy of media content (video or audio file) is stored at a content delivery network (CDN) point-of-presence (POP) server or some other network edge server device. When a device requests the content, the CDN POP server determines the type of device based on the information contained in the request and transcodes the content on-the-fly into the correct encoding for that particular type of device when providing the content to the device. For example, if the requesting device is recognized to be a mobile phone having a particular operating system, the edge server can transcode the media content into the format suitable to display at the mobile phone using that particular operating system. The transcoding can be performed dynamically at the time of transmitting the content to the device.

Abstract: Watermarking techniques are described which can be performed at network edge locations such as a Content Delivery Network (CDN) point-of-presence (POP). An edge server can identify users by request and apply a watermark based on the user to media content stored locally. Performance is improved by moving the watermarking from a central location closer to the user in terms of network proximity. An edge server can receive instructions on what type of watermark to assign and how to assign it. The edge server can use requester's identity to create and apply watermarks at the time of transferring media content to the requester. Individualized watermarking is applied to the bits transmitted to the device, the watermark indicating the specific user downloading the stream, time of transmission, etc. Watermarking can be applied throughout all of the frames of the media content rather than merely attaching it at a specific place.

Abstract: Techniques are described for managing data transmissions between computing systems based at least in part on using a streaming transport protocol. At least some such data transmissions may be performed using HTTP, with one or more underlying transport protocols used to implement the HTTP-based data transmissions. HTTP-based data transmissions performed using an underlying streaming transport protocol, for example, may send data without performing error detection for reliability and without ensuring ordered delivery of the sent data. In addition, one or more HTTP-based data transmissions may be initiated using an underlying streaming transport protocol, but subsequent data transmissions may switch to using a different underlying transport protocol (e.g., TCP) or different transmission technique that is performed without using data streaming.

Abstract: Techniques are described for managing data transmissions between computing systems based at least in part on using a streaming transport protocol. At least some such data transmissions may be performed using HTTP, with one or more underlying transport protocols used to implement the HTTP-based data transmissions. HTTP-based data transmissions performed using an underlying streaming transport protocol, for example, may send data without performing error detection for reliability and without ensuring ordered delivery of the sent data. In addition, one or more HTTP-based data transmissions may be initiated using an underlying streaming transport protocol, but subsequent data transmissions may switch to using a different underlying transport protocol (e.g., TCP) or different transmission technique that is performed without using data streaming.

Abstract: A transcoding service is described that is capable of transcoding or otherwise processing content, such as video, audio or multimedia content, by utilizing one or more pipelines. A pipeline can enable a user to submit transcoding jobs (or other processing jobs) into an available pipeline, where a transcoding service (or other such service) assigns one or more computing resources to process the jobs received to each pipeline. The transcoding service and the pipelines can be provided by at least one service provider (e.g., a cloud computing provider) or other such entity to a plurality of customers. A service provider can also provide the computing resources (e.g., servers, virtual machines, etc.) used to process the transcoding jobs from the pipelines.