Patents by Inventor Jonathan Marc Heller

Jonathan Marc Heller has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20200221189
    Abstract: A computer-driven apparatus coupled to a network receives data from metadata sources and consumers' display devices. From the sources, the apparatus collects metadata concerning characteristics of a given item of host video and a proposed class of advertisements for web delivery proximate or embedded in the given item. The apparatus continually monitors actual delivery of the given item by receiving transmissions from consumers' display devices. The apparatus develops initial forecasting inputs based on historical data from similar host videos, and then adjusts the forecasting inputs based on the actual deliveries. These forecasting inputs are used to compute an interim supply of advertising opportunities associated with the given item, which is reduced by relevant factors to provide a net available supply forecast. The apparatus provides a human-readable display of information including the net available supply forecast.
    Type: Application
    Filed: March 16, 2020
    Publication date: July 9, 2020
    Applicants: FreeWheel Media, Inc., FreeWheel Media, Inc.
    Inventors: Jonathan Marc Heller, Michael Henry Evangelista, Jingchun Yu
  • Publication number: 20130254389
    Abstract: A method and system for reporting website activity. According to an example embodiment, the system receives event-level data representing visitor activity on a client website, infers attribution of one or more metrics to at least one navigation entity based on the visitor activity, and provides reports based on the inferred attribution.
    Type: Application
    Filed: May 16, 2013
    Publication date: September 26, 2013
    Applicant: GOOGLE INC.
    Inventors: Jonathan Marc Heller, James Christopher Kim, Dwight Allen Merriman, Andrew Joel Erlichson, Benjamin Chien-wen Lee
  • Publication number: 20130247084
    Abstract: A computer-driven apparatus coupled to a network receives data from metadata sources and consumers' display devices. From the sources, the apparatus collects metadata concerning characteristics of a given item of host video and a proposed class of advertisements for web delivery proximate or embedded in the given item. The apparatus continually monitors actual delivery of the given item by receiving transmissions from consumers' display devices. The apparatus develops initial forecasting inputs based on historical data from similar host videos, and then adjusts the forecasting inputs based on the actual deliveries. These forecasting inputs are used to compute an interim supply of advertising opportunities associated with the given item, which is reduced by relevant factors to provide a net available supply forecast. The apparatus provides a human-readable display of information including the net available supply forecast.
    Type: Application
    Filed: May 8, 2013
    Publication date: September 19, 2013
    Applicant: FREEWHEEL MEDIA, INC.
    Inventors: Jonathan Marc Heller, Michael Henry Evangelista, Jingchun Yu
  • Patent number: 8452865
    Abstract: A method and system for reporting website activity. According to an example embodiment, the system receives event-level data representing visitor activity on a client website, infers attribution of one or more metrics to at least one navigation entity based on the visitor activity, and provides reports based on the inferred attribution.
    Type: Grant
    Filed: March 6, 2008
    Date of Patent: May 28, 2013
    Assignee: Google Inc.
    Inventors: Jonathan Marc Heller, James Christopher Kim, Dwight Allen Merriman, Andrew Joel Erlichson, Benjamin Chien-wen Lee
  • Publication number: 20110191190
    Abstract: A computer-driven apparatus coupled to a network receives data from metadata sources and consumers' display devices. From the sources, the apparatus collects metadata concerning characteristics of a given item of host video and a proposed class of advertisements for web delivery proximate or embedded in the given item. The apparatus continually monitors actual delivery of the given item by receiving transmissions from consumers' display devices. The apparatus develops initial forecasting inputs based on historical data from similar host videos, and then adjusts the forecasting inputs based on the actual deliveries. These forecasting inputs are used to compute an interim supply of advertising opportunities associated with the given item, which is reduced by relevant factors to provide a net available supply forecast. The apparatus provides a human-readable display of information including the net available supply forecast.
    Type: Application
    Filed: September 16, 2009
    Publication date: August 4, 2011
    Inventors: Jonathan Marc Heller, Michael Henry Evangelista, Jingchun Yu
  • Patent number: 7349827
    Abstract: A method and system for reporting website activity. According to an example embodiment, the system receives event-level data representing visitor activity through navigation entities on a client website, infers attribution of one or more metrics to at least one navigation entity based on the visitor activity, and provides online reports to the client based on the inferred attribution.
    Type: Grant
    Filed: September 18, 2002
    Date of Patent: March 25, 2008
    Assignee: DoubleClick Inc.
    Inventors: Jonathan Marc Heller, James Christopher Kim, Dwight Allen Merriman, Andrew Joel Erlichson, Benjamin Chien-wen Lee
  • Patent number: 7085682
    Abstract: A method and system for analyzing website activity. According to an example embodiment, the system receives event-level data representing visitor session activity on a client website; attributes characteristic information of the event-level data associated with each visitor's session to at least one of a plurality of visitor segments, stores results of the attributed information aggregated according to visitor segment prior to a client-requested analysis of the event-level data, and provides online reports based on the resultant data in response to a client-requested analysis of the event-level data.
    Type: Grant
    Filed: September 18, 2002
    Date of Patent: August 1, 2006
    Assignee: Doubleclick Inc.
    Inventors: Jonathan Marc Heller, James Christopher Kim, Dwight Allen Merriman, Andrew Joel Erlichson, Benjamin Chien-wen Lee