Abstract: An apparatus and method for rolling a portion of a clothing item, such as a sleeve, using a flexible band that is configurable in a substantially linear orientation and a substantially coiled orientation. The band is preferably a bistable metal spring substantially encased in a covering material. Different fabrics and slip-resistant materials may be used for the covering. An optional recessed area or hook at an end of the band engages with a button on the shirt cuff for positioning of the band for rolling. The band is aligned with an outermost edge of the sleeve cuff, the cuff and band are folded up a number of times until the desired sleeve length is reached. Inside the roll, the band is in a coiled orientation between the layers of fabric, exerting slight pressure to maintain the rolled position of the sleeve during normal arm movement.