Patents by Inventor Joonsuk Bae
Joonsuk Bae has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 9912766Abstract: Described herein are systems and methods for matching clicks of links on a webpage with page views by a user. The method may comprise identifying a link on a webpage requested by a client device, generating a link identifier for the link and attaching the link identifier to the link. Upon receiving a request for data associated with the link, the link identifier is stored in a log file.Type: GrantFiled: March 23, 2007Date of Patent: March 6, 2018Assignee: Yahoo Holdings, Inc.Inventors: Sunil Nagaraj, Nanda Kumar Jayakumar, Kian-Tat Lim, George Goldenberg, Adam Rosen, Joonsuk Bae
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Patent number: 8200816Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: GrantFiled: August 24, 2011Date of Patent: June 12, 2012Assignee: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Publication number: 20110307579Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: ApplicationFiled: August 24, 2011Publication date: December 15, 2011Applicant: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Patent number: 8028065Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: GrantFiled: August 20, 2009Date of Patent: September 27, 2011Assignee: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Publication number: 20100228597Abstract: An online advertising system integrates third party agents to permit the third party agents to participate in auctions to bid on a per opportunity basis. An advertising exchange module receives requests for opportunities to serve online advertisements to users. In response, an advertising exchange module applies one or more business rules to determine third party agents that qualify to serve the online advertisement. A bid gateway module generates and transmits requests for bids to the third party agents. The bid gateway module then receives bids from the third party agents in response to the requests for bids. The advertising exchange module then selects an advertisement based on the bid. The online advertisement exchange system provides a unified marketplace to permit integrator networks to bid on both ads pursuant to guaranteed contracts and ads not subject to guaranteed contracts (e.g., non-guaranteed ads).Type: ApplicationFiled: March 5, 2009Publication date: September 9, 2010Inventors: Shirshanka Das, Ramesh Sarukkai, Pranav O. Sharma, Sunil Nagaraj, Wendell Craig Baker, Bhaskar Ghosh, Joonsuk Bae
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Publication number: 20090313371Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: ApplicationFiled: August 20, 2009Publication date: December 17, 2009Applicant: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Patent number: 7606897Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: GrantFiled: April 5, 2007Date of Patent: October 20, 2009Assignee: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Publication number: 20080250136Abstract: A device, system, and method are directed towards managing and tracking of cross-domain user activities through use of a beacon. As a user of a client device requests content from different domain services managed by a common entity, they may receive a Uniform Resource Locator (URL) to a beacon in at least one of the different domains. In one embodiment, the beacon is a single pixel image. The client device may also receive a Match-ID. A beacon server in one of the other domains may receive the request for the beacon, and store in a domain log the Match-ID, and other information about the client device, which domain service provided the URL, and/or other related user activities. The different domain logs may then be employed for use in searching for matching Match-IDs, joining common user or client device activities, and for tracking other cross-domain user activities.Type: ApplicationFiled: April 5, 2007Publication date: October 9, 2008Applicant: Yahoo! Inc.Inventors: Yury A. Izrailevsky, Anand Biligiri Subba Rao, Ramkumar Rajendran, Sunil Nagaraj, Nanda Kumar Jayakumar, Georgiy Goldenberg, Joonsuk Bae, Kian-Tat Lim
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Publication number: 20080235368Abstract: Described herein are systems and methods for matching clicks of links on a webpage with page views by a user. The method may comprise identifying a link on a webpage requested by a client device, generating a link identifier for the link and attaching the link identifier to the link. Upon receiving a request for data associated with the link, the link identifier is stored in a log file.Type: ApplicationFiled: March 23, 2007Publication date: September 25, 2008Inventors: Sunil Nagaraj, Nanda Kumar Jayakumar, Kian-Tat Lim, George Goldenberg, Adam Rosen, Joonsuk Bae