Abstract: Techniques for purchasing products from a retail establishment using a mobile device allow a user to transact a purchase of physical products within a retail establishment site, without need for significant interaction with personnel of the retail establishment to transact the purchase. The user may install a software application on the mobile device to communicate with a purchase facilitating server. An image acquisition component of the mobile device may be used to obtain an image of indicia, such as a bar code, on a product to be purchased within the retail establishment. Image recognition may be performed on the indicia to identify the product to be purchased, the user may submit payment information via the mobile device, and the purchase facilitating server may transact the user's purchase of the product. The purchase facilitating server may transmit a purchase confirmation to the mobile device as a receipt of the user's purchase.

Abstract: Techniques for confirming purchases of products from a retail establishment using a mobile device allow for loss prevention personnel at a retail establishment to confirm that users exiting the retail establishment in possession of physical products have legitimately purchased those products via their mobile devices while within the retail establishment. When a purchase facilitating server, in communication with a user's mobile device, transacts the user's purchase of one or more products within the retail establishment, the purchase facilitating server may generate a purchase confirmation as a receipt of the transaction. The receipt may include a purchase confirmation code and/or one or more visual indicators of an estimated likelihood of theft associated with the corresponding transaction. The receipt may be transmitted to a loss prevention device at the retail establishment, for use by loss prevention personnel in matching against the user's physical cart before the user exits the retail establishment.

Abstract: Purchase card data used in a financial transaction is captured during the transaction by obtaining an image of a purchase card associated with an individual via an image acquisition component of a mobile device. The purchase card is identified and a second image is created comprising substantially only a visual representation of the purchase card. Account information is identified that is associated with the purchase card in the second image and an application form on the mobile device is automatically populated with the identified account information thus facilitating the entry of additional account information into the application form. The information is stored on the mobile device for use in subsequent purchases.

Abstract: In-store, “non” transaction data is captured and analyzed based on consumer interactions with products at the retail location. Using a mobile device, an image is acquired that identifies a product being offered for sale by a retail establishment. The image is transmitted to a purchase server, which, in return sends product information for the product back to the mobile device, where it is displayed to the consumer. An event signifying a decision by the consumer not to purchase the product is identified and information about the non-purchase event is transmitted from the mobile device to the purchase server.

Abstract: Techniques for purchasing products from a retail establishment using a mobile device allow a user to transact a purchase of physical products within a retail establishment site, without need for significant interaction with personnel of the retail establishment to transact the purchase. The user may install a software application on the mobile device to communicate with a purchase facilitating server. An image acquisition component of the mobile device may be used to obtain an image of indicia, such as a bar code, on a product to be purchased within the retail establishment. Image recognition may be performed on the indicia to identify the product to be purchased, the user may submit payment information via the mobile device, and the purchase facilitating server may transact the user's purchase of the product. The purchase facilitating server may transmit a purchase confirmation to the mobile device as a receipt of the user's purchase.

Abstract: Techniques for suggesting products for purchase from a retail establishment using a mobile device allow a user to receive, on the user's mobile device, product suggestions and offers that are relevant to one or more products that the user has already scanned for purchase in the retail establishment, that are relevant to the user's shopping history, and/or that are relevant to the user's current location within the retail establishment as measured via the mobile device. While the mobile device is used to scan products into an electronic shopping cart, the server may analyze the current contents of the cart to generate a suggestion or offer for a product which the user may be likely to decide to purchase. If the user accepts the product suggestion, the purchase facilitating server may transact the user's purchase of the suggested product via the mobile device while the user is within the retail establishment.

Abstract: Techniques for confirming purchases of products from a retail establishment using a mobile device allow for loss prevention personnel at a retail establishment to confirm that users exiting the retail establishment in possession of physical products have legitimately purchased those products via their mobile devices while within the retail establishment. When a purchase facilitating server, in communication with a user's mobile device, transacts the user's purchase of one or more products within the retail establishment, the purchase facilitating server may generate a purchase confirmation as a receipt of the transaction. The receipt may include a purchase confirmation code and/or one or more visual indicators of an estimated likelihood of theft associated with the corresponding transaction. The receipt may be transmitted to a loss prevention device at the retail establishment, for use by loss prevention personnel in matching against the user's physical cart before the user exits the retail establishment.