Patents by Inventor Joseph T. Guith

Joseph T. Guith has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Systems and Methods of Marketing to Defined Consumer Groups
    Publication number: 20090222300
    Abstract: A method includes implementing a loyalty program in a defined environment. The defined environment is associated with a defined group of consumers. The loyalty program is associated with a product. The method also includes providing a loyalty reward to a consumer of the defined group of consumers in response to the consumer interacting with a product in the defined environment. The method further includes determining a loyalty reward redemption opportunity based on at least one common attribute associated with the defined group of consumers.
    Type: Application
    Filed: March 3, 2008
    Publication date: September 3, 2009
    Applicant: THE COCA-COLA COMPANY
    Inventors: Joseph T. Guith, Leonard F. Antao, Gerard E. Insolia, Anthony J. Phillips, H. Brock Kolls