Abstract: A dispenser includes an outer shell and diaphragm pumps that can be operated by an animal to dispense materials, such as a gel, with a flow viscosity between 1-100,000 cps. The outer shell houses a pressure-actuated sound generator and has outer surfaces with tongue cleaners. The outer shell includes receivers wherein diaphragm pumps can be installed. The diaphragm pumps are of a prescribed volume between 0.1 ml and 50 ml so that the amount of oral gel ejected into a dog's mouth can be determined. The outer shell is sufficiently flexible to be compressed by an animal's jaws such that the oral gel is pumped via actuation of the diaphragm pump. Gel is ejected or pumped to the teeth of the animal and in combination of sounds being generated, more or less simultaneously with the distribution of oral gel in a prescribed and measured volume.