Abstract: A software product for media content transcoding is a software component configured to be executed under a software application and contains a plurality of internal transcoding subcomponents for transcoding a plurality of audio and/or video formats. It also contains DRM support code for digital rights management [‘DRM’], wherein the DRM has at least an enabled state and wherein the DRM support code contains subcomponents for supporting a plurality of media container formats. At least when the DRM is in the enabled state, the software product is configured to perform the transcoding without intermediate files and by using only the internal transcoding subcomponents for transcoding.

Abstract: Transferral of a media file to a media device comprises establishing a short-range connection (2-0) between the media device and a personal computer and an Internet connection (2-5) to the web server. The server transfers (2-10) a program module to the computer which determines (2-15) the media device's identity, eg IMEI. The program module joins (2-20) the short-range connection and the Internet connection to a combined connection between the media device and the web server. The computer sends (2-25) the buyer's detailed order and the media device's identity to the server, after which the server knows the buyer's detailed order and the media device's identity and it has available a combined connection to the media device. The server retrieves (2-30) from a database the ordered source files and uses (2-35) them and the media device's identity to prepare personalized media files for the buyer's media device.