Abstract: Systems and methods for a communication system implementing a short range communication link between devices advertising available information and services, and user devices which may initiate a request for further information or services. The communication system provides a low power solution utilizing an optimized combination of a carrier sensing and frequency division multiple access to avoid collisions. The optimization involves the use of a random mean zero value offset appended to the advertising devices' transmission frames. The offset increases the likelihood that a first advertising device will recognize the transmissions of another advertiser's transmissions (i.e., determining that a channel is busy) and avoid unnecessary transmissions that will result in collisions. Upon recognition, the first advertiser may shift its transmission frame accordingly, thereby avoiding transmission collisions between advertisers.