Patents by Inventor Justin Manus

Justin Manus has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 11695990
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Grant
    Filed: April 13, 2022
    Date of Patent: July 4, 2023
    Assignee: Bliss Point Media, Inc.
    Inventors: Justin Manus, Sean Odium, Anand V. Bodapati
  • Publication number: 20220239981
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: April 13, 2022
    Publication date: July 28, 2022
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Patent number: 11368752
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Grant
    Filed: February 26, 2021
    Date of Patent: June 21, 2022
    Assignee: Bliss Point Media, Inc.
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Publication number: 20210297739
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: June 8, 2021
    Publication date: September 23, 2021
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Publication number: 20210185395
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: February 26, 2021
    Publication date: June 17, 2021
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Patent number: 10939166
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Grant
    Filed: October 8, 2019
    Date of Patent: March 2, 2021
    Assignee: Bliss Point Media, Inc.
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Publication number: 20200045371
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: October 8, 2019
    Publication date: February 6, 2020
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Patent number: 10491951
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Grant
    Filed: February 20, 2019
    Date of Patent: November 26, 2019
    Assignee: Bliss Point Media, Inc.
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Publication number: 20190182545
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: February 20, 2019
    Publication date: June 13, 2019
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Patent number: 10257572
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Grant
    Filed: April 24, 2017
    Date of Patent: April 9, 2019
    Assignee: Bliss Point Media, Inc.
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Publication number: 20180192128
    Abstract: Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser.
    Type: Application
    Filed: April 24, 2017
    Publication date: July 5, 2018
    Inventors: Justin Manus, Sean Odlum, Anand V. Bodapati
  • Patent number: 8831680
    Abstract: A mobile computing device configured to communicate with an audio device comprises an interface circuit, a memory configured to store a plurality of sets of audio parameters for a device type, and a processing circuit. The processing circuit is configured to receive a device identifier, select one of the plurality of audio parameter sets based on the device identifier, generate an audio signal using the selected audio parameters, and transmit the audio signal to the audio device using the interface circuit.
    Type: Grant
    Filed: January 31, 2008
    Date of Patent: September 9, 2014
    Assignee: QUALCOMM Incorporated
    Inventors: Jinghuai Fa, Justin Manus, Karl Townsend
  • Publication number: 20090197640
    Abstract: A mobile computing device configured to communicate with an audio device comprises an interface circuit, a memory configured to store a plurality of sets of audio parameters for a device type, and a processing circuit. The processing circuit is configured to receive a device identifier, select one of the plurality of audio parameter sets based on the device identifier, generate an audio signal using the selected audio parameters, and transmit the audio signal to the audio device using the interface circuit.
    Type: Application
    Filed: January 31, 2008
    Publication date: August 6, 2009
    Inventors: Jinghuai Fa, Justin Manus, Karl Townsend
  • Publication number: 20070266173
    Abstract: Data is communicated between a first computing device and a second computing device over a transport employing a communication protocol in a multiplexed manner. The second computing device also includes wireless communication capabilities. Data is received from a first application and a second application through a first virtual port and a second virtual port, respectively, and packets are generated from the data. Tags corresponding to the first application or the second application are added to each packet. The packets are multiplexed and transmitted over the transport according to the communication protocol. The transmitted packets are de-multiplexed based upon the tags to reconstruct the data corresponding to the first or second application.
    Type: Application
    Filed: May 12, 2006
    Publication date: November 15, 2007
    Inventors: Yoon Wong, Justin Manus, Gurmeet Kalra, Alexandre Roux
  • Publication number: 20070263573
    Abstract: Radio logging data of a smartphone is collected on the smartphone itself using an on-device radio logging application that runs on the smartphone itself. The collected radio logging data is provided to a host computer at a later time after the radio logging data is saved, or as the radio logging data is collected, or to a remote computer as the radio logging data is collected.
    Type: Application
    Filed: May 12, 2006
    Publication date: November 15, 2007
    Inventors: Yoon Wong, Justin Manus
  • Publication number: 20070266178
    Abstract: Data is communicated between a first computing device and a second computing device over a transport employing a communication protocol in a multiplexed manner. The second computing device also includes wireless communication capabilities. Data is received from a first application and a second application through a first virtual port and a second virtual port, respectively, and packets are generated from the data. Tags corresponding to the first application or the second application are added to each packet. The packets are multiplexed and transmitted over the transport according to the communication protocol. The transmitted packets are de-multiplexed based upon the tags to reconstruct the data corresponding to the first or second application.
    Type: Application
    Filed: May 12, 2006
    Publication date: November 15, 2007
    Inventors: Yoon Wong, Justin Manus
  • Patent number: 6744451
    Abstract: The present invention introduces an aliased selection system with audible cues to allow a user of a handheld computer system locate a desired item from a list of item. The aliased selection system allows a user to spell out a desired item by activating an input that specifies a subset that containing a next letter. In one embodiment, two different subsets are used: A to M and N to Z. When the user has entered information on enough letters such that the number of possibilities fits entirely on a display screen then a first audible cue is given. The user may enter additional information on until a single list item is uniquely identified. Once a single item is uniquely identified, the system emits a second audible cue that informs the user that a single item has been specified. The aliased selection system allows a user to select a desired item from a list with a single hand and without looking at the display screen. However, the user may shorten the selection process by looking at the display screen.
    Type: Grant
    Filed: January 25, 2001
    Date of Patent: June 1, 2004
    Assignee: Handspring, Inc.
    Inventors: Doug Anderson, Jeffrey C. Hawkins, Robert Y. Haitani, Justin Manus