Abstract: Systems, methods, and other embodiments associated with a machine learning predictive model for predicting a propensity to implement energy reduction settings are described. Data records including load data for a target group of dwellings is obtained. An empirical load shape is generated for each given target dwelling based on the load data. A target feature vector is generated for each given target dwelling based on at least the empirical load shape corresponding to the given target dwelling. A trained machine learning predictive model is executed on the target feature vectors of the target group of dwellings to identify a set of target dwellings that are likely to reduce electricity consumed in accordance with electricity settings based on at least a generated predicted propensity for a target dwelling to implement the electricity settings.

Abstract: Systems, methods, and other embodiments associated with predicting energy efficiency program participation are described. Embodiments of a method include obtaining load data for an energy customer, and determining an empirical load shape for the energy customer based on the obtained load data. A defined load shape that most closely matches the empirical load shape is selected for the energy customer. A data structure is generated to include the defined load shape, demographic data and/or site parcel data. It is determined that the energy customer is more likely to participate in an energy efficiency program than a different energy customer by applying a trained predictive model to the data structure. Transmission of information about the energy efficiency program is controlled by assigning a higher priority to a transmission to the energy customer than to a second transmission to the different energy customer.

Abstract: Systems, methods, and other embodiments associated with predicting energy efficiency program participation are described. Embodiments of a method include obtaining load data for an energy customer, and determining an empirical load shape for the energy customer based on the obtained load data. A defined load shape that most closely matches the empirical load shape is selected for the energy customer. A data structure is generated to include the defined load shape, demographic data and/or site parcel data. It is determined that the energy customer is more likely to participate in an energy efficiency program than a different energy customer by applying a trained predictive model to the data structure. Transmission of information about the energy efficiency program is controlled by assigning a higher priority to a transmission to the energy customer than to a second transmission to the different energy customer.