Abstract: A reliable, simple and cost effective system and method for creating at least one magnetic pole on an element of an electrical machine by assembling a plurality of magnets thereon is provided. The system comprises at least one magnetic pole creating apparatus including a non-magnetic frame; magnet guiding device mounted on the frame, the magnet guiding device comprising a reciprocating inner part provided with a magnet holding plate for holding the plurality of magnets and an outer part fixed to the frame; a jig removably fitted at a pre-determined location on the element, the jig is coupled to the non-magnetic frame; and a magnet receiving apparatus coupled to the jig and co-operating with the inner part for receiving and securing the plurality of magnets to the element of the electrical machine. The system also enables simultaneous assembly of a plurality of magnetic poles on the element of the electrical machine.