Patents by Inventor K Vishnu Vardhan

K Vishnu Vardhan has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20200374598
    Abstract: Systems and methods are described for aggressive advertisement of media content. The system, using a prominent attribute of a first media asset, selects, from a plurality of candidate media assets for partial exposure to the user, a second media asset that features the prominent attribute. In response to determining the end to the first scene, the system determines a second attribute of the first scene and plays back a first segment of the second media asset featuring the prominent attribute and the second attribute, and resumes playback of the first media asset. During the resumed playback of the first media asset, the system detects a third attribute of a second scene. In response to determining an end of the second scene, the system plays back a second segment of the second media asset featuring the prominent attribute and the third attribute before resuming playback of the first media asset.
    Type: Application
    Filed: August 10, 2020
    Publication date: November 26, 2020
    Inventors: Vishwas Sharadanagar Panchaksharaiah, K Vishnu Vardhan, Srikanth Channapragada, Vikram Makam Gupta
  • Patent number: 10779058
    Abstract: Systems and methods are described for aggressive advertisement of media content. The system, using a prominent attribute of a first media asset, selects, from a plurality of candidate media assets for partial exposure to the user, a second media asset that features the prominent attribute. In response to determining the end to the first scene, the system determines a second attribute of the first scene and plays back a first segment of the second media asset featuring the prominent attribute and the second attribute, and resumes playback of the first media asset. During the resumed playback of the first media asset, the system detects a third attribute of a second scene. In response to determining an end of the second scene, the system plays back a second segment of the second media asset featuring the prominent attribute and the third attribute before resuming playback of the first media asset.
    Type: Grant
    Filed: June 26, 2018
    Date of Patent: September 15, 2020
    Assignee: Rovi Guides, Inc.
    Inventors: Vishwas Sharadanagar Panchaksharaiah, K Vishnu Vardhan, Srikanth Channapragada, Vikram Makam Gupta
  • Publication number: 20190394535
    Abstract: Systems and methods are described for aggressive advertisement of media content. The system, using a prominent attribute of a first media asset, selects, from a plurality of candidate media assets for partial exposure to the user, a second media asset that features the prominent attribute. In response to determining the end to the first scene, the system determines a second attribute of the first scene and plays back a first segment of the second media asset featuring the prominent attribute and the second attribute, and resumes playback of the first media asset. During the resumed playback of the first media asset, the system detects a third attribute of a second scene. In response to determining an end of the second scene, the system plays back a second segment of the second media asset featuring the prominent attribute and the third attribute before resuming playback of the first media asset.
    Type: Application
    Filed: June 26, 2018
    Publication date: December 26, 2019
    Inventors: Vishwas Sharadanagar Panchaksharaiah, K Vishnu Vardhan, Srikanth Channapragada, Vikram Makam Gupta
  • Patent number: 10448072
    Abstract: Systems and methods are described herein increasing a likelihood above a target threshold of a user watching a target media asset. The method includes selecting a target media asset, identifying a media attribute present in the target media asset that does not match a user profile, computing a percentage of the media attribute present in the target media asset relative to other media attributes present in the target media asset, searching for a first media asset that comprises a first amount of the media attribute less than the percentage by a first threshold. Upon determining that the user consumes the first media asset, repeating the process with a second media asset that comprises a second amount of the media attribute greater than the first threshold and less than the percentage by a second threshold. After the user consumes the second media asset, recommending the target media asset to the user.
    Type: Grant
    Filed: March 23, 2018
    Date of Patent: October 15, 2019
    Assignee: Rovi Guides, Inc.
    Inventors: Vikram Makam Gupta, K Vishnu Vardhan, Vishwas Sharadanagar Panchaksharaiah, Srikanth Channapragada
  • Publication number: 20190297365
    Abstract: Systems and methods are described herein increasing a likelihood above a target threshold of a user watching a target media asset. The method includes selecting a target media asset, identifying a media attribute present in the target media asset that does not match a user profile, computing a percentage of the media attribute present in the target media asset relative to other media attributes present in the target media asset, searching for a first media asset that comprises a first amount of the media attribute less than the percentage by a first threshold. Upon determining that the user consumes the first media asset, repeating the process with a second media asset that comprises a second amount of the media attribute greater than the first threshold and less than the percentage by a second threshold. After the user consumes the second media asset, recommending the target media asset to the user.
    Type: Application
    Filed: March 23, 2018
    Publication date: September 26, 2019
    Inventors: Vikram Makam Gupta, K Vishnu Vardhan, Vishwas Sharadanagar Panchaksharaiah, Srikanth Channapragada