Abstract: The present invention is a magnetic valance for attachment to baby carriers, strollers, infant car seats and other baby travel systems, to which an array of toys can be easily secured for the baby's enjoyment and stimulation. The valance comprises a fabric panel having an array of magnets sewn directly into the margins of the material allowing the margins to attract one another magnetically and grasp any object about which it is wrapped, and an array of tie-straps for supporting the attachable toys. The valance can be wrapped around the sunshade of infant carriers, and strollers, and attached onto itself via the internal magnets, with the tie-straps exposed in front of the baby for attaching infant toys.