Abstract: A method for maintaining information about a reusable, insulated gift bag container transferred across multiple users include providing an information maintenance system comprising a reusable, insulated gift bag container, a computing device, a communication network, and a server. Unique tracking indicia of the reusable, insulated gift bag container is tracked via a computing device. An original purchaser purchases the reusable, insulated gift bag container from a website or store and registers under the unique tracking indicia through the communication network, and the server stores information. The original purchaser transfers the reusable, insulated gift bag container to another user who registers new location information and the tracking indicia. The original registrant is notified or retrieves the new location information of the reusable, insulated gift bag container through entering the tracking indicia to the communication network.