Abstract: In the conventional technology, a flag, which is for processing non-display of a certain comment according to existence or number of counts of deletion requests, is given to the comment in server side and distributed to the respective terminals. Therefore, there is a deficiency that comments with flags are not displayed in all users' terminals without exception. In order to solve the above deficiency, the present invention provides a comment distribution system, where a score is given to a comment to be distributed, the score is reduced in the distribution server according to registrations of inappropriate word from users as viewers, and a threshold is given with respect to each reproduction terminal and the score and the threshold are compared, thereby determining whether the comment is reproduced.