Abstract: A method and system are disclosed for improving trading and a trading client's rankings in a platform exchange of member clients. The method includes assigning a credit exchange rate to website performance metrics such as Google Page Rank and Alexa Rank. The broker maintains an ordered database of all clients' website backlink credit accounts where the highest account is ordered most significantly for distribution to members. Templates created by a client include a desired reference URL, desired anchor text for the link, and a description. A client may pull a backlink template within a predetermined category or class based on the highest qualifying account and posts a link to another client's website based on the link template. The client earns credits for posting a link to another member's website based on his page rank and pays credits to other members posting links to his website based on their page rank.