Abstract: This application relates to a method, device and storage medium for controlling a light strip. The method includes: obtaining control information and user attribute information of a target light strip having a plurality of lamp beads; determining light effect parameters of the plurality of lamp beads in the target light strip based on the control information and user attribute information; and controlling the plurality of lamp beads in the target light strip according to the determined light effect parameters. This allows the light effect parameters of each lamp bead in the light strip to be automatically determined for a particular user based on the control information and user attribute information. As a result, the embodiments in the application improve the efficiency in setting the light effect parameters to match user expectations.