Patents by Inventor Kevin Geraghty

Kevin Geraghty has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 9344343
    Abstract: An example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Grant
    Filed: November 30, 2012
    Date of Patent: May 17, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Publication number: 20160134700
    Abstract: An example involves, in response to a first request from a first client device, logging a first impression in association with a first identifier corresponding to media accessed by the first client device that generated the first request, and sending a communication to the first client device. The communication is to cause the first client device to send the first identifier to a database proprietor in association with a cookie identifier of the first client device. Second impressions are logged in response to second requests received from second client devices. The second impressions are associated with the first identifier and correspond to access to the media by the second client devices. A report is generated based on the first impression and corresponding first demographic information from the database proprietor, and based on the second impressions and corresponding second demographic information from an audience measurement entity different from the database proprietor.
    Type: Application
    Filed: December 28, 2015
    Publication date: May 12, 2016
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Patent number: 9294368
    Abstract: An example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Grant
    Filed: November 30, 2012
    Date of Patent: March 22, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Patent number: 9218612
    Abstract: An example method involves receiving, at a first internet domain, a first request from a client device, the first request indicative of access to media at the client. The first request includes identifying information identifying the media. A substitute value is generated at the first internet domain, the substitute value corresponding to the identifying information and obfuscating an identity of the media. If the client is not known, a response including the substitute value in place of the identifying information is sent from the first internet domain to the client. The response instructs the client to send a second request to a second internet domain, the second request includes the substitute value to hide the identity of the media within the second internet domain. If the client is known, an impression of the media is logged without sending the second request to the second internet domain.
    Type: Grant
    Filed: September 29, 2014
    Date of Patent: December 22, 2015
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Patent number: 8954536
    Abstract: Examples to determine media impressions using distributed demographic information are disclosed. Some disclosed example methods involve sending a request to an impression monitor system in response to detecting a login event at a client device. The login event is associated with an Internet-based service of a first Internet domain different from a second internet domain of the impression monitor system. Such disclosed example methods also involve sending a login reporting message to a database proprietor that provides the Internet-based service. The login reporting message including first and second cookie identifiers. The first cookie identifier is associated with the first Internet domain of the Internet-based service, and the second cookie identifier is associated with the second Internet domain of the impression monitor system.
    Type: Grant
    Filed: December 19, 2011
    Date of Patent: February 10, 2015
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mark Kalus, Ari Paparo, Kevin Geraghty
  • Publication number: 20150019327
    Abstract: An example method involves receiving, at a first internet domain, a first request from a client device, the first request indicative of access to media at the client. The first request includes identifying information identifying the media. A substitute value is generated at the first internet domain, the substitute value corresponding to the identifying information and obfuscating an identity of the media. If the client is not known, a response including the substitute value in place of the identifying information is sent from the first internet domain to the client. The response instructs the client to send a second request to a second internet domain, the second request includes the substitute value to hide the identity of the media within the second internet domain. If the client is known, an impression of the media is logged without sending the second request to the second internet domain.
    Type: Application
    Filed: September 29, 2014
    Publication date: January 15, 2015
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Patent number: 8843626
    Abstract: Example methods and apparatus to determine impressions using distributed demographic information are disclosed. A disclosed example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Grant
    Filed: November 30, 2012
    Date of Patent: September 23, 2014
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Publication number: 20140250223
    Abstract: Methods and apparatus to determine media impressions using distributed demographic information are disclosed. An method includes sending to a client computer, via a processor serving a first internet domain, a response to a first request, the first request sent to the first internet domain and indicative of access to media at the client computer, the response to instruct the client computer to send a second request to an intermediary serving a sub-domain of a second internet domain, the second request to be indicative of the access to the media at the client computer, wherein the intermediary is to transmit first data about the second request to a data collection server of an audience measurement entity and second data about the second request to an entity of the second internet domain and logging an impression of the media.
    Type: Application
    Filed: February 27, 2014
    Publication date: September 4, 2014
    Inventors: Ronan Heffernan, Kevin Geraghty, Mark Kalus, Mainak Mazumdar, Ari Paparo, Steven John Splaine
  • Patent number: 8713168
    Abstract: Methods and apparatus to determine media impressions using distributed demographic information are disclosed. An example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer, sending, from the first internet domain, a response to the client computer, the response to instruct the client computer to send a second request to an intermediary associated with a sub-domain of a second internet domain, the second request to be indicative of the access to the media at the client computer, the intermediary to transmit an indication of the second request to an entity of the second internet domain, and logging an impression of the media.
    Type: Grant
    Filed: September 21, 2011
    Date of Patent: April 29, 2014
    Assignee: The Nielsen Company (US), LLC
    Inventors: Ronan Heffernan, Kevin Geraghty, Mark Kalus, Mainak Mazumdar, Ari Paparo, Steven John Splaine
  • Publication number: 20140095702
    Abstract: Examples to determine media impressions using distributed demographic information are disclosed. Some disclosed example methods involve sending a request to an impression monitor system in response to detecting a login event at a client device. The login event is associated with an Internet-based service of a first Internet domain different from a second internet domain of the impression monitor system. Such disclosed example methods also involve sending a login reporting message to a database proprietor that provides the Internet-based service. The login reporting message including first and second cookie identifiers. The first cookie identifier is associated with the first Internet domain of the Internet-based service, and the second cookie identifier is associated with the second Internet domain of the impression monitor system.
    Type: Application
    Filed: December 19, 2011
    Publication date: April 3, 2014
    Inventors: Mark Kalus, Ari Paparo, Kevin Geraghty
  • Publication number: 20130282898
    Abstract: Examples to determine media impressions using distributed demographic information are disclosed. Some disclosed example methods involve sending a request to an impression monitor system in response to detecting a login event at a client device. The login event is associated with an Internet-based service of a first Internet domain different from a second internet domain of the impression monitor system. Such disclosed example methods also involve sending a login reporting message to a database proprietor that provides the Internet-based service. The login reporting message including first and second cookie identifiers. The first cookie identifier is associated with the first Internet domain of the Internet-based service, and the second cookie identifier is associated with the second Internet domain of the impression monitor system.
    Type: Application
    Filed: June 19, 2013
    Publication date: October 24, 2013
    Inventors: Mark Kalus, Ari Paparo, Kevin Geraghty
  • Publication number: 20130097312
    Abstract: Example methods and apparatus to determine impressions using distributed demographic information are disclosed. A disclosed example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Application
    Filed: November 30, 2012
    Publication date: April 18, 2013
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Publication number: 20130097311
    Abstract: Example methods and apparatus to determine impressions using distributed demographic information are disclosed. A disclosed example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Application
    Filed: November 30, 2012
    Publication date: April 18, 2013
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Patent number: 8370489
    Abstract: Example methods and apparatus to determine impressions using distributed demographic information are disclosed. A disclosed example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Grant
    Filed: September 21, 2011
    Date of Patent: February 5, 2013
    Assignee: The Nielsen Company (US), LLC
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Publication number: 20120239809
    Abstract: Example methods and apparatus to determine impressions using distributed demographic information are disclosed. A disclosed example method to monitor media exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer. The example method also involves determining if the client computer is known. If the client computer is not known, a response is sent from the first internet domain to the client computer, the response to instruct the client computer to send a second request to a second internet domain, the second request to be indicative of access to the media at the client computer. If the client computer is known, an impression of the media is logged.
    Type: Application
    Filed: September 21, 2011
    Publication date: September 20, 2012
    Inventors: Mainak Mazumdar, Kevin Geraghty, Ronan Heffernan, Mark Kalus, Ari Paparo, Steven J. Splaine
  • Publication number: 20120215621
    Abstract: Example methods involve based on a first request to log a first media impression, generating a first identifier associated with a first client device that generated the first request, and sending a communication to the first client device. The communication includes the first identifier, and the communication is to cause the first client device to send the first identifier associated with the first client device to a database proprietor in association with a cookie identifier of the first client device. Second media impressions are logged in association with the first identifier of the first client device and second identifiers associated with second client devices based on second requests received from the first and second client devices. A batch including the second media impressions and the first and second identifiers is sent to the database proprietor. Demographic information associated with the second media impressions is received from the database proprietor.
    Type: Application
    Filed: February 24, 2012
    Publication date: August 23, 2012
    Inventors: Ronan Heffernan, Steven John Splaine, Mark Kalus, Ari Paparo, Kevin Geraghty
  • Publication number: 20120158954
    Abstract: Example methods and apparatus to determine media impressions using distributed demographic information are disclosed. A disclosed example method to monitor media content exposure involves receiving, at a first internet domain, a first request from a client computer, the first request indicative of access to the media at the client computer, sending, from the first internet domain, a response to the client computer, the response to instruct the client computer to send a second request to an intermediary associated with a sub-domain of a second internet domain, the second request to be indicative of the access to the media at the client computer, the intermediary to transmit an indication of the second request to an entity of the second internet domain, and logging an impression of the media.
    Type: Application
    Filed: September 21, 2011
    Publication date: June 21, 2012
    Inventors: Ronan Heffernan, Kevin Geraghty, Mark Kalus, Mainak Mazumdar, Ari Paparo, Steven John Splaine
  • Publication number: 20020099596
    Abstract: A method of dynamically setting pricing rates for an insurance product includes observing the demand behavior of customers and assigning the customer to a pricing tier based at least in part on the observed demand behavior of the customer as compared to historical demand behavior of customers in a same market segment. Empirical data or statistical data of customer demand behavior is analyzed to adjust pricing tiers and market segments.
    Type: Application
    Filed: November 26, 2001
    Publication date: July 25, 2002
    Inventor: Michael Kevin Geraghty
  • Publication number: 20020091550
    Abstract: The present invention is directed to systems and methods for real-time rating, underwriting and policy issuance for the insurance industry. A process according to the present invention, as may be implemented via an appropriate computer environment, will include several steps in providing real-time rating, underwriting and policy issuance. Accordingly, identification information associated with a particular applicant is received. A connection is established with one or more information sources that may have data related to the applicant that may be relevant to the real-time rating and underwriting of an insurance policy for the applicant. A request for relevant data is transmitted over the respective connections. The relevant data is received from the information sources. Based upon the received relevant data, an offer of insurance is generated for the particular applicant. In some embodiments, a dynamic pricing factor may be used in generating the offer.
    Type: Application
    Filed: June 29, 2001
    Publication date: July 11, 2002
    Inventors: Mitchell Franklin White, Joseph Crabill, Jane A. Davis, Kris Furstenberg, M. Kevin Geraghty, Craig Guarnieri, Anthony Rogers, Laura Severinsen, Steven R. Smith, William Stoddart