Abstract: A Method for playing a game on a game board divided into a plurality of horizontal rows bearing the first letter of an alphabet and segmented into a plurality of rectangles by a plurality of vertical columns labeled with one, or a combination of, a multiplier and a color zone which intersect the rows. Each player receives a defined number of letters having a letter value from the letters of the alphabet being used. The players in order play the game by positioning their letters on the board adjacent to the first letter of the alphabet or adjacent to a prior formed word to form a new word. The point scores for the new word formed are calculated by summing the points for the individual letters of the formed word and multiplying them by the designated multiplier intersecting the last letter of the word, Additional points and bonus tiles are awarded for longer words ending in colorized zones.