Abstract: A current user lifecycle phase and a desired outcome for a user for a current user lifecycle phase are identified. Messages eligible to be shown to the user are identified based upon the current user lifecycle phase for the user. From the eligible messages, particular messages can be selected for delivery to the user based upon one or more governance rules, user attributes, user activity, seasonality, and/or the desired outcome for the current user lifecycle phase for the user. The selected messages can then be shown to the user. In this manner, relevant messages can be presented to the relevant users at a relevant time.

Abstract: Data is stored that defines a user lifecycle phase and a desired outcome for the user lifecycle phase. Metrics are computed for evaluating the individual effectiveness of each of the messages in a set of messages. Personalization rules can be generated for a particular user that are based on the computed metrics and attributes associated with the particular user. The personalization rules are rules for selecting messages from the set of messages for presentation to the particular user. The personalization rules can be provided to a computing device associated with the particular user. The computing device can utilize the personalization rules to select a message from the set of messages and present the selected message to the user.

Abstract: A current user lifecycle phase and a desired outcome for a user for a current user lifecycle phase are identified. Messages eligible to be shown to the user are identified based upon the current user lifecycle phase for the user. From the eligible messages, particular messages can be selected for delivery to the user based upon one or more governance rules, user attributes, user activity, seasonality, and/or the desired outcome for the current user lifecycle phase for the user. The selected messages can then be shown to the user. In this manner, relevant messages can be presented to the relevant users at a relevant time.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques for performing system reset and/or system restore operations. Some embodiments store a record of any changes performed to a data file stored on a virtual hard disk using differencing virtual disks that are captured over time. To restore the file to the state in which it existed at any particular point in time, embodiments of the invention may allow for rolling back the system to a differencing virtual disk captured at or before that time and setting aside blocks of the differencing virtual disk chain captured after that point. To perform a system reset, the system may be rolled back to the parent virtual hard disk, by setting aside all of the blocks of the differencing virtual disk chain. Some embodiments of the invention provide for separating information on the system into a plurality of entities, and maintaining a separate set of differencing virtual disks for each entity.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.

Abstract: Some embodiments of the invention provide techniques for performing system reset and/or system restore operations. Some embodiments store a record of any changes performed to a data file stored on a virtual hard disk using differencing virtual disks that are captured over time. To restore the file to the state in which it existed at any particular point in time, embodiments of the invention may allow for rolling back the system to a differencing virtual disk captured at or before that time and setting aside blocks of the differencing virtual disk chain captured after that point. To perform a system reset, the system may be rolled back to the parent virtual hard disk, by setting aside all of the blocks of the differencing virtual disk chain. Some embodiments of the invention provide for separating information on the system into a plurality of entities, and maintaining a separate set of differencing virtual disks for each entity.

Abstract: Some embodiments of the invention provide components and/or techniques that may assist in choosing a snapshot to which to roll back to address a system malfunction. For example, some embodiments of the invention may record various metrics describing the system's performance, reliability and/or functionality at the points at which various snapshots are taken, along any of numerous dimensions. When a user later indicates a desire to restore the system to a previous point, these metrics may be analyzed to choose a snapshot to which to roll back.

Abstract: Some embodiments of the invention provide techniques whereby a user may perform a system reset (e.g., to address system performance and/or reliability degradation, such as which may be caused by unused applications that unnecessarily consume system resources, an attempted un-install of an application that left remnants of the application behind, and/or other causes). In some embodiments, performing a system reset replaces a first instance of an operating system on the system with a new instance of the operating system, and removes any applications installed on the system, without disturbing the user's data.