Abstract: The present application relates to an adhesive film comprising a polyvinyl chloride film having opposite first and second major sides. The first major side has an adhesive layer protected by a release liner and a primer layer arranged between the polyvinyl chloride film and the adhesive layer. The primer layer comprises an aminoplast and a polyester and/or a curing product.

Abstract: A method of making a decoration comprising a plurality of discrete units of colored adhesive film, the colored adhesive film comprising a PVC film having on one side thereof an adhesive layer protected by a release liner, with a primer layer arranged between the PVC film and the adhesive layer and comprising an aminoplast and a polyester and/or a curing product thereof, the method comprising: * (i) providing the colored adhesive film; * (ii) cutting the PVC film, the primer layer and the adhesive layer to define said plurality of discrete units, * (iii) delaminating the cut portions from the release liner so as to leave the discrete units on said release liner; * (iv) applying an adhesive application tape over said discrete units; * (v) removing the release liner thereby leaving the discrete units attached to the application tape * (vi) applying the application tape with the discrete units to a surface to be decorated with the discrete units facing the surface; and * (vii) removing the application tape.

Abstract: The present invention provides an adhesive film comprising a colored polyvinyl chloride film having opposite first and second major sides, the first major side having an adhesive layer protected by a release liner and a primer layer arranged between the colored polyvinyl chloride film and the adhesive layer, the primer layer comprising an aminoplast and a polyester and/or a curing product thereof and having a thickness of more than 10 microns, the second major side having a clear transparent top layer. Further provided is a use of the adhesive film in producing graphics on a substrate.