Abstract: A container for feeding infants which has a body (20) formed by blow molding constructed of a thermoplastic material permitting light transmission. The container is shaped like a baby bottle or cup (28) and contains, in formulation, along with the thermoplastic material a thermochromic composition consisting of from 5 to 10 percent by weight. This combination permits the container to undergo a distinct change in color when the temperature within exceeds a given threshold providing a conspicuous indication of the liquid contents if above the human zone of comfort. Another embodiment incorporates the thermochromatic composition in the middle composite of a multi-layered polyethylene bag for use with baby feeding container having a rigid outer enclosure and a polyethylene liner bag.