Patents by Inventor Kivin Varghese

Kivin Varghese has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20080195460
    Abstract: Disclosed are methods in which a user is compensated for viewing advertisements. A user expresses interest in viewing a particular advertisement, but the variant of that advertisement that the user views is based on the user's demographic, psychographic, or behavioral traits. Thus, two different users with different traits who express interest in viewing the same advertisement may view different variants of that advertisement tailored to their individual traits. Rules specifying which users view which advertisement variants may be re-defined while an advertising campaign is underway in order to increase the effectiveness of an advertising campaign.
    Type: Application
    Filed: February 14, 2007
    Publication date: August 14, 2008
    Inventor: Kivin Varghese
  • Publication number: 20080196060
    Abstract: Disclosed are methods and systems for influencing buying behavior. The methods include obtaining purchase information for a particular user and obtaining a product indication, such as a universal product code or product description, from the user. Based on the purchase information, the product information, and other user traits, the methods and systems allow specific variants of advertisements and specific purchase incentives to be provided to the user.
    Type: Application
    Filed: February 14, 2007
    Publication date: August 14, 2008
    Inventor: Kivin Varghese
  • Publication number: 20080021783
    Abstract: Methods and systems for advertising are disclosed. In the disclosed methods, advertisements are distributed in a medium such as the World Wide Web through affiliates. If a user views an advertisement, he or she may be compensated for his or her attention by a centralized compensation coordinator who contracts with the affiliates to distribute the advertisements.
    Type: Application
    Filed: September 6, 2007
    Publication date: January 24, 2008
    Inventor: Kivin Varghese
  • Publication number: 20070282675
    Abstract: Systems and methods for facilitating the creation of user-produced advertising are disclosed. In the disclosed systems and methods, users are asked to produce advertising for specified products and to provide those advertisements to a central aggregator or facilitator. Based on the user-produced advertisements, the aggregator or facilitator may select one or more users for a reward. User-produced advertisements may be publicly posted for comment or distribution among users, and may be distributed in any communication medium. Users are also encouraged to form social networks around the user-produced advertising.
    Type: Application
    Filed: May 30, 2006
    Publication date: December 6, 2007
    Inventor: Kivin Varghese
  • Publication number: 20070265910
    Abstract: Methods and systems for advertising, and specifically, for creating and maintaining an attention marketplace are disclosed. In the attention marketplace, users are paid a price for paying attention to an advertisement, are presented with the advertisement, and are compensated according to the specified attention price if they paid attention to the advertisement. The attention price is either specified by the user or determined for the user based on user attributes, the nature of the advertisement, and the desires of the marketer and marketplace operator. If the price is determined for the user, the user's decision as to whether or not to view the advertisement is taken into account when determining a new attention price for the user.
    Type: Application
    Filed: May 10, 2006
    Publication date: November 15, 2007
    Inventor: Kivin Varghese
  • Publication number: 20070106557
    Abstract: Methods and systems for advertising are disclosed. In the disclosed methods, an advertisement is selectively broadcast or otherwise distributed with a compensation tag indicating that a user may receive compensation for his or her attention to the advertisements. If the user responds to the compensation tag, his or her attention to the advertisement is verified and he or she is compensated. Depending on the embodiment, the advertisement may be broadcast or distributed using television, interactive television, billboards, radio, print, cellular telephone, other mobile devices, the World Wide Web, or another medium.
    Type: Application
    Filed: December 27, 2006
    Publication date: May 10, 2007
    Inventor: Kivin Varghese
  • Publication number: 20060239648
    Abstract: A system and method for audio/visual (A/V) recording in which A/V data is continuously recorded and selected segments of A/V data are marked, tagged, categorized, and archived. Archived segments of A/V data may be shared among users using a social networking scheme over a communications network, such as the Internet. The audiovisual recording devices generally connect wirelessly to a base station or a remote storage system, and recording functionality may also be vested in a variety of other devices.
    Type: Application
    Filed: July 5, 2006
    Publication date: October 26, 2006
    Inventor: Kivin Varghese
  • Publication number: 20050102375
    Abstract: The present invention is a method to load visual video images or clips in at location, such as a website, that allows person a simplified method to access and view them. Having an uploader upload a video image or clip to a website, having viewers sign on to the website to view the video image or clip, giving the viewer access to view the video image or clip for a specific amount of time, and allowing said viewers to rate the video image or clip. An uploader provider can selects multiple levels of uploading of videos such as a premium feature like “bold” or “highlight” or “normal” for their listing. The uploader writes the title, a description, and sets the price for the clip.
    Type: Application
    Filed: October 23, 2003
    Publication date: May 12, 2005
    Inventor: Kivin Varghese
  • Publication number: 20040212637
    Abstract: The system and method provide for a wireless audio/visual (A/V) recording in which selected segments of recorded A/V data are marked, tagged, and categorized. A first, body-worn camera continuously records A/V data wirelessly and transmits recorded A/V data to a second recording device for interim storage. The second recording device is comprised of a graphical user interface (GUI) that allows a user to mark and tag A/V data in real-time and a memory module that stores marked, recorded A/V data. Marked, recorded A/V data is subsequently associated with a tag indicating its contents. Subsequently, tagged A/V data is categorized with respect to associated tags for subsequent download to a digital storage device; wherein categorized A/V data is stored for archival, manipulation, retrieval, sharing, and viewing.
    Type: Application
    Filed: April 22, 2004
    Publication date: October 28, 2004
    Inventor: Kivin Varghese