Abstract: An image forming apparatus includes: and a unit that electrically shuts off a pressure generating unit corresponding to a nozzle ejecting no droplet, from a drive waveform generating unit for a period of a time Tb satisfying a relation Tb?T2, and that applies, at a time after the shutoff, a voltage of a potential V1 to the pressure generating unit, where a potential serving as a reference for the drive waveform is denoted as V1, a minimum potential difference from the potential V1 required to displace a pressure generating unit to vibrate a meniscus with ejecting no liquid droplet from a nozzle is denoted as ?V2, a time required for a potential to drop by the potential difference ?V2 due to self-discharge after a pressure generating unit is charged to a predetermined potential is denoted as T2.