Abstract: A computer-implemented method includes: receiving, at a mobile computing device that includes a camera, an input that specifies one or more dimensions for a photograph to be included with a print media item; determining an aspect ratio based on the received input and presenting, on a display screen of the mobile computing device, a camera viewer with an aspect ratio that matches the determined aspect ratio; capturing, via the camera of the mobile computing device, a photograph at a first resolution, where an aspect ratio of the captured photograph matches the determined aspect ratio; uniquely associating the recorded video with the captured photograph, and transmitting, for receipt by a remote computer system, the captured photograph at the first resolution, the recorded video at the second resolution, and an indication of the unique association between the recorded video and the captured photograph, via a transmitter of the mobile computing device.

Abstract: A computer-implemented method of acquiring electronic content for an augmented reality greeting card includes presenting, on a display screen of a mobile computing device that includes a camera, a camera viewer with an aspect ratio that matches an aspect ratio of a placeholder of a predefined greeting card template. A photograph with an aspect ratio that matches the aspect ratio of the placeholder is captured at a first resolution via the camera. A video is recorded via the camera at a second, lower resolution, where an aspect ratio of the recorded video matches the aspect ratio of the placeholder. The recorded video is uniquely associated with the captured photograph, and the captured photograph, the recorded video, and an indication of the unique association between the captured photograph and the recorded video are transmitted for receipt by a remote computer system via a transmitter of the mobile computing device.

Abstract: A software program related to the real estate industry that is designed to create postcards for advertising purposes. The program allows people (especially Realtors) wanting to sell real estate to go online to the invention web site and input a photo of the house, a photo of the Realtor, and information about the house. The software program of the web site automatically sets up the post cards for printing. The program also sets up the post cards to be printed with names and addresses for mailing the post cards to potential buyers on a mailing list input into the program. The program has the ability to access mailing lists (databases) of potential buyers in different regional areas. The post cards are automatically mailed out. All the user of the program has to do is go to the web site, input credit card information, input the photos and property information, and input the target area for potential customers.