Abstract: The present invention relates to an improved online auction reservation system and method which allows a user to bid for, obtain and reserve a booth/table/location at a selected venue in that network. A computing device associated with the network interconnects a plurality of venues through the network, allowing user to attempt to obtain reservations on selected date at a selected venue within the network. The users can then select a specified reservation location within that selected venue, and an on-line auction process ensues from different users within the network to secure a specified reservation location and time within the selected venue. The auction bids are assessed from amongst the bidders to establish a highest bid for that reservation within the selected venue, and the reservation is ultimately awarded to the highest bidder.