Abstract: The present disclosure involves systems, software, and computer implemented methods for automatically modifying values of content elements in frames of a video. One example method includes obtaining an input video. A set of elements included in one or more frames of the input video is identified. Metadata is generated for each element in the set of elements. A determination is made that a value for a particular element in the set of elements is targeted for replacement. A replacement value is determined for the particular element and updated metadata is generated. A metadata entry for the particular element is updated to include the determined replacement value. Output content is generated based on the updated metadata the output content is provided for display.

Abstract: The present disclosure involves systems, software, and computer implemented methods for automatically modifying values of content elements in frames of a video. One example method includes obtaining an input video. A set of elements included in one or more frames of the input video is identified. Metadata is generated for each element in the set of elements. A determination is made that a value for a particular element in the set of elements is targeted for replacement. A replacement value is determined for the particular element and updated metadata is generated. A metadata entry for the particular element is updated to include the determined replacement value. Output content is generated based on the updated metadata the output content is provided for display.

Abstract: In one aspect, a method to enable users to provide commentary to a video includes providing to fee users a social context to enable the users to view, filter, create and share commentary to the video. At least one user is not an original producer or an editor of the video and fee commentary includes at least one of text comments, animated reactions or audiovisual narrations and responses.