Abstract: An in-channel marketing and product testing system having a purchase environment module with instructions for generating a virtual purchase environment comprising a plurality of competitive products. The system also includes a panelist interface configured to receive panelist input, wherein the panelist interface is arranged in selective communication with the purchase environment module to receive and display the virtual purchase environment. The system might also have a research module in communication with the purchase environment module and the panelist interface. The research module is configured to enable selective control and manipulation of the virtual purchase environment generation and to receive panelist input from the panelist interface to facilitate analysis of test data and preferences.

Abstract: A collaboration and innovation system that creates a virtual entrepreneurial work space and facilitates individual and group innovation efforts to solve problems and/or create intellectual property and/or create business opportunities is described. The system facilitates innovation efforts being done in response to stated problems and/or opportunities identified in the system and/or business ideas coming from members of the system network.

Abstract: An online data collection system having an image bank module with a plurality of images. The image bank module is in selective communication with a panelist interface that receives and displays the plurality of images. A panelist interface facilitates panelist input of a selection of at least one image from the display of the plurality of images. The system also has a research interface arranged in communication with the image bank module. The research interface allows selective access to the panelist input, and a communication device is provided at the research interface and facilitates analysis of the panelist input. The online data collection system also allows selective manipulation of one or more of the images in the image bank module and allows additional images to be added to the image bank module.

Abstract: An in-channel marketing and product testing system having a purchase environment module with instructions for generating a virtual purchase environment comprising a plurality of competitive products. The system also includes a panelist interface configured to receive panelist input, wherein the panelist interface is arranged in selective communication with the purchase environment module to receive and display the virtual purchase environment. The system might also have a research module in communication with the purchase environment module and the panelist interface. The research module is configured to enable selective control and manipulation of the virtual purchase environment generation and to receive panelist input from the panelist interface to facilitate analysis of test data and preferences.