Patents by Inventor Lars Backstrom

Lars Backstrom has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10133789
    Abstract: Systems, methods, and apparatuses for tracking trends at an online presence are described. In some embodiments, an interactivity data structure and a tenured interactivity data structure are utilized in determining trends quickly.
    Type: Grant
    Filed: June 6, 2016
    Date of Patent: November 20, 2018
    Assignee: FACEBOOK, INC.
    Inventors: Jun Li, Li Ju, Bradley Green, Lars Backstrom
  • Publication number: 20160283487
    Abstract: Systems, methods, and apparatuses for tracking trends at an online presence are described. In some embodiments, an interactivity data structure and a tenured interactivity data structure are utilized in determining trends quickly.
    Type: Application
    Filed: June 6, 2016
    Publication date: September 29, 2016
    Inventors: Jun Li, Li Ju, Bradley Green, Lars Backstrom
  • Patent number: 9384243
    Abstract: Systems, methods, and apparatuses for tracking trends at an online presence are described. In some embodiments, an interactivity data structure and a tenured interactivity data structure are utilized in determining trends quickly.
    Type: Grant
    Filed: August 7, 2013
    Date of Patent: July 5, 2016
    Assignee: FACEBOOK, INC.
    Inventors: Jun Li, Li Ju, Bradley Green, Lars Backstrom
  • Publication number: 20150100415
    Abstract: An online system applies position discounts to values of various content items based on the positions in a display in which the content items are presented. The value of presenting a content item is based on historical user interactions with the content item or similar content items. A position discount reflects a change between user interacting with a content item presented in a position offset from a reference position and user interaction with the content item if it was presented in the reference position. A position discount may be determined for various content items presented in one or more positions based on user-specific, contextual, and other types of information describing user interaction with content items. Position discounts may be used by the online system to optimize selection and presentation of content items to its users.
    Type: Application
    Filed: October 9, 2013
    Publication date: April 9, 2015
    Applicant: Facebook, Inc.
    Inventors: Yintao Yu, Tao Xu, Lars Backstrom
  • Publication number: 20150046436
    Abstract: Systems, methods, and apparatuses for tracking trends at an online presence are described. In some embodiments, an interactivity data structure and a tenured interactivity data structure are utilized in determining trends quickly.
    Type: Application
    Filed: August 7, 2013
    Publication date: February 12, 2015
    Applicant: Facebook, Inc.
    Inventors: Jun Li, Li Ju, Bradley Green, Lars Backstrom