Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: Example systems, methods, and computer-readable media are disclosed. In an example method, a first outbound text message is transmitted via a message broker of a messaging platform from a client to a plurality of recipients. In response to the first outbound message, a plurality of inbound text messages is received, via the message broker, from the plurality of recipients. A first grouping of the plurality of inbound text messages is determined, the first grouping associated with one or more recipients of the plurality of recipients. The first grouping is presented to the client. A second outbound text message is transmitted, via the message broker, from the client to the one or more recipients of the plurality of recipients. The second outbound text message is generated based on the first grouping. The message broker is in communication with a first messaging service and a second messaging service different from the first messaging service.

Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: Example systems, methods, and computer-readable media are disclosed. In an example method, a first outbound text message is transmitted via a message broker of a messaging platform from a client to a plurality of recipients. In response to the first outbound message, a plurality of inbound text messages is received, via the message broker, from the plurality of recipients. A first grouping of the plurality of inbound text messages is determined, the first grouping associated with one or more recipients of the plurality of recipients. The first grouping is presented to the client. A second outbound text message is transmitted, via the message broker, from the client to the one or more recipients of the plurality of recipients. The second outbound text message is generated based on the first grouping. The message broker is in communication with a first messaging service and a second messaging service different from the first messaging service.

Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: A system and method for segmenting users of a messaging platform includes receiving a first text message from a client for transmission to a number of users that are registered with the messaging platform. The users are segmented based on one or more user attributes that are defined by static metadata that is generated when each user is registered with the messaging platform, and by dynamic information about user behavior using the messaging platform and/or the one or more second messaging services. The first text message is customized into a set of one or more second text messages according to the segmenting, the customizing providing a context to each of the set of second text messages, the context corresponding to the one or more user attributes.

Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: A messaging system includes a messaging platform having one or more interfaces for communicating with one or more messaging services, the one or more messaging services transmitting client text messages associated with the client, and receiving user text messages from individual ones of the plurality of users. The messaging system further includes a machine learning module that executes one or more artificial intelligence algorithms, the machine learning module being configured to receive the user text messages, process the user text messages according to the one or more artificial intelligence algorithms and, based on one or more of variables associated with the user text messages, generate metadata for each of the user text messages, the metadata representing one or more attributes associated with content of each of the plurality of user text messages or a user associated with the user text messages.

Abstract: A system and method for multivariate testing of messages to a subgroup in a one-to-many messaging platform. A client text message is generated for transmission to a number of users via one or more messaging services. A subset of users is defined according to one or more attributes of the text message or the users, and the client text message is transmitted only to users in the subgroup. The transmission is analyzed for performance metrics, such as actions or reactions by users in the subgroup, and based on the performance metrics, the message is optimized for transmission to the larger group of users. Optimization happens rapidly.

Abstract: Example systems, methods, and computer-readable media are disclosed. In an example method, a first outbound text message is transmitted via a message broker of a messaging platform from a client to a plurality of recipients. In response to the first outbound message, a plurality of inbound text messages is received, via the message broker, from the plurality of recipients. A first grouping of the plurality of inbound text messages is determined, the first grouping associated with one or more recipients of the plurality of recipients. The first grouping is presented to the client. A second outbound text message is transmitted, via the message broker, from the client to the one or more recipients of the plurality of recipients. The second outbound text message is generated based on the first grouping. The message broker is in communication with a first messaging service and a second messaging service different from the first messaging service.