Patents by Inventor Laura Cochran

Laura Cochran has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 11769174
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: November 5, 2021
    Date of Patent: September 26, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20220058692
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: November 5, 2021
    Publication date: February 24, 2022
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 11170410
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: June 9, 2020
    Date of Patent: November 9, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20200372542
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: June 9, 2020
    Publication date: November 26, 2020
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 10713687
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: August 9, 2019
    Date of Patent: July 14, 2020
    Assignee: The Nielsen Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20200005358
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: August 9, 2019
    Publication date: January 2, 2020
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 10380643
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: June 7, 2018
    Date of Patent: August 13, 2019
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20180349958
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: June 7, 2018
    Publication date: December 6, 2018
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 9996855
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: February 21, 2017
    Date of Patent: June 12, 2018
    Assignee: The Nielsen Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20170161788
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: February 21, 2017
    Publication date: June 8, 2017
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 9613363
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Grant
    Filed: January 7, 2015
    Date of Patent: April 4, 2017
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20150127427
    Abstract: Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a first application was executed, and associating, with the processor, the mobile device with a second consumer classification segment of the list of consumer classification segments if the geographic indicators were retrieved while a second application was executed.
    Type: Application
    Filed: January 7, 2015
    Publication date: May 7, 2015
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 8954090
    Abstract: Methods and apparatus are disclosed to generate market segmentation data with anonymous location data. A disclosed example method involves receiving geographic location information associated with a mobile phone user, associating the geographic location information with an identifier unrelated to personal information associated with the mobile phone user, identifying a home location associated with the geographic location information, and associating segmentation information with the identifier based on the home location and without referencing personal information of the mobile phone user.
    Type: Grant
    Filed: December 20, 2012
    Date of Patent: February 10, 2015
    Assignee: The Nielson Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20130110634
    Abstract: Methods and apparatus are disclosed to generate market segmentation data with anonymous location data. A disclosed example method involves receiving geographic location information associated with a mobile phone user, associating the geographic location information with an identifier unrelated to personal information associated with the mobile phone user, identifying a home location associated with the geographic location information, and associating segmentation information with the identifier based on the home location and without referencing personal information of the mobile phone user.
    Type: Application
    Filed: December 20, 2012
    Publication date: May 2, 2013
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • Methods, systems and apparatus to generate market segmentation data with anonymous location data
    Patent number: 8340685
    Abstract: Methods and apparatus are disclosed to generate market segmentation data with anonymous location data. A disclosed example method involves receiving geographic location information associated with a mobile phone user, associating the geographic location information with an identifier unrelated to personal information associated with the mobile phone user, identifying a home location associated with the geographic location information, and associating segmentation information with the identifier based on the home location and without referencing personal information of the mobile phone user.
    Type: Grant
    Filed: August 25, 2010
    Date of Patent: December 25, 2012
    Assignee: The Nielsen Company (US), LLC
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson
  • METHODS AND APPARATUS TO GENERATE AND UTILIZE VENUE PROFILES
    Publication number: 20120259683
    Abstract: Methods and apparatus to generate and utilize venue profiles are disclosed. An example method includes selecting an attribute for a non-residential-based venue indicative of a type of person likely to attend the non-residential-based venue; obtaining at least one of demographic data or psychographic data associated with the attribute; and generating, using a processor, a venue profile for the non-residential-based venue using the at least one of the demographic data or psychographic data associated with the attribute.
    Type: Application
    Filed: July 8, 2011
    Publication date: October 11, 2012
    Inventors: Laura Cochran, Mark Orlando Nelson
  • METHODS, SYSTEMS AND APPARATUS TO GENERATE MARKET SEGMENTATION DATA WITH ANONYMOUS LOCATION DATA
    Publication number: 20120052871
    Abstract: Methods and apparatus are disclosed to generate market segmentation data with anonymous location data. A disclosed example method involves receiving geographic location information associated with a mobile phone user, associating the geographic location information with an identifier unrelated to personal information associated with the mobile phone user, identifying a home location associated with the geographic location information, and associating segmentation information with the identifier based on the home location and without referencing personal information of the mobile phone user.
    Type: Application
    Filed: August 25, 2010
    Publication date: March 1, 2012
    Inventors: Laura Cochran, David R. Miller, Jeff Stevens, Mark Nelson