Abstract: An illuminated display pillar, including a post, a flexible membrane positioned within the post and adjacent to the window, the flexible membrane including a transparent portion; a light transmissive cylindrical housing positioned at the first opening, the cylindrical housing including a top portion and a curved portion extending about a circumference of the cylindrical housing; a shade positioned on the curved portion of the cylindrical housing; and a light channel extending at least partially between the first and the second ends of the post, the light channel providing illumination through the window and the light transmissive cylindrical housing, wherein the shade separates the illumination through the top portion of the cylindrical housing from the illumination through the curved portion of the cylindrical housing.

Abstract: An illuminated display pillar, including a post, including a window extending around a portion of a circumference of the cylindrical post and first and second openings positioned at opposite ends of the cylindrical post; a flexible membrane positioned within the cylindrical post and adjacent to the window, the flexible membrane including transparent and opaque portions; a light transmissive cylindrical housing positioned at the first opening, the cylindrical housing including a top portion and a curved portion extending about the circumference of the cylindrical housing; a shade positioned on the curved portion of the cylindrical housing; and a light source positioned at the second opening to provide illumination through the window and the cylindrical housing, wherein the shade separates the illumination through the top portion of the cylindrical housing from the illumination through the curved portion of the cylindrical housing.