Abstract: Methods, systems, and apparatus, including computer programs encoded on computer storage media, for using location data to identify and provide services in association with items appearing in captured images. One of the methods includes receiving, from a device, an image and location data representing the device's physical location, determining, based on the location data, that a particular set of one or more locations are within a threshold distance of the device's physical location, accessing, for each of the one or more locations in the particular set, item information that indicates one or more items that are associated with the location, determining, based on the accessed item information, that the image likely shows a particular item that is associated with one or more locations in the particular set, and providing, to the device, instructions for presentation of information about (i) the particular item and (ii) one or more locations in the particular set that are associated with the particular item.

Abstract: A computer system constructs a robust recipient profile. The system receives data associated with recipient digital interactions from, e.g., streaming and/or batch sources. The recipient data may include digital transactional data, social media data, or other recipient-specific information. The system may employ heuristic data ingestion processing to derive further data based on the data inputs and attributization, and thereby may develop a robust recipient profile by aggregating the processed and derived data. The system may implement production rules to determine recipient-specific custom metadata based on the robust recipient profile to transmit to the recipient.