Abstract: In accordance with the invention the magnetic friction force is overcome by a rolling motion whereby there is physical contact between the field magnets and the core. As experiments show, reversal of magnetic flux polarity on and in a ferromagnetic object was 14 times less difficult to realize by such rolling motion. Because full contact is realized between field magnets and winding cores, a greater flux density is produced by the magnetic circuit. The above concept introduces a whole new breed of distinctly different rolling motion electricity generators.