Abstract: Disclosed herein is a system configured to collect and maintain user data within a first party silo while allowing third party data consumers to use the user data in accordance with explicit input from users. The system provides a user with transparency and control with regard to data use by displaying graphical user interfaces configured to receive input indicating whether the user allows or prevents third party data consumers to use his or her data. The system exposes an API that enables the third party data consumers to submit a data query. The system uses the data query to internally analyze a user data set. User data is included in the user data set in accordance with the input. The system is configured to provide, via the API, a result of the analysis to the third party data consumer that submitted the data query without providing the user data set.

Abstract: Disclosed herein is a system configured to provide a user with transparency and user control over how browsing data is shared. The system can determine that a user has initiated use of a browser. The system displays, as part of the management of browser settings in accordance with a user account, a graphical UI that presents functionality to receive input indicating whether the user allows or prevents sharing of the browsing data. The graphical UI can list the identities of data aggregators and corresponding incentives offered by each of the data aggregators in exchange for the user sharing his or her browsing data. The browser can collect the browsing data based on interactions with web sites and share the browsing data with individual ones of the data aggregators based on the input. Upon sharing the user browsing data, the system can enable the incentive to be provided to the user.

Abstract: Disclosed herein is a system configured to collect and maintain user data within a first party silo while allowing third party data consumers to use the user data in accordance with explicit input from users. The system provides a user with transparency and control with regard to data use by displaying graphical user interfaces configured to receive input indicating whether the user allows or prevents third party data consumers to use his or her data. The system exposes an API that enables the third party data consumers to submit a data query. The system uses the data query to internally analyze a user data set. User data is included in the user data set in accordance with the input. The system is configured to provide, via the API, a result of the analysis to the third party data consumer that submitted the data query without providing the user data set.

Abstract: Disclosed herein is a system configured to provide a user with transparency and user control over how browsing data is shared. The system can determine that a user has initiated use of a browser. The system displays, as part of the management of browser settings in accordance with a user account, a graphical UI that presents functionality to receive input indicating whether the user allows or prevents sharing of the browsing data. The graphical UI can list the identities of data aggregators and corresponding incentives offered by each of the data aggregators in exchange for the user sharing his or her browsing data. The browser can collect the browsing data based on interactions with web sites and share the browsing data with individual ones of the data aggregators based on the input. Upon sharing the user browsing data, the system can enable the incentive to be provided to the user.