Abstract: Among other things, a curated communication system and method for a party who wants to communicate a customized multimedia message and be provided with expert guidance to simplify the customization.

Abstract: Techniques which permit content developers with no programming skills to develop multi-versioned individualized content. The techniques include GUIs which permit the content developers to insert tags into the content without knowledge of tag syntax or of the syntax of rules for specifying conditional insertion. There are two GUIs, one for tags which specify positions at which personal information of a recipient is to be inserted into the content, and one for inserting tags for content that is specific to a particular version of the content. Once the GUI for the version tags specifies a version, ordinary editing operations on the content result in the production of the version tags. The GUIS further permit the content developer to specify generation of displays which show content which is shared by all of the versions, a particular version of the content, and a particular recipient's version.

Abstract: A system for evaluating information. The system defines a set of properties and one or more values for each property and then assigns property-value combinations to items of information and to profiles. Information is then evaluated by determining how the property-value combinations assigned to the items of information match those assigned to a profile. Assignments of property-value combinations have ratings and validities associated with them. In assignments to information items, the rating represents the relevance of the information item to the property-value pair; in assignments to profiles, it represents the relevance of the property-value pair to the profile. The validity for an assignment indicates a judgment concerning the strength of the assignment. The system further defines relationships between property-value combinations. When a property-value combination in a relationship is assigned, so are the related property-value combinations.