Abstract: A server accesses a plurality of users' sessions with the web server. Each user session indicating a page flow of a corresponding user session for a plurality of web pages provided by the web server. The server generates a learning model using a neural network based on the plurality of users' sessions. The learning model is configured to predict a next user activity based on a current page flow of a current user session. The next user activity indicating one of continuing the current user session by visiting another web page provided by the web server and ending the current user session. The server dynamically adjusts a content of a web page based on the predicted next user activity.

Abstract: A server accesses a plurality of users' sessions with the web server. Each user session indicating a page flow of a corresponding user session for a plurality of web pages provided by the web server. The server generates a learning model using a neural network based on the plurality of users' sessions. The learning model is configured to predict a next user activity based on a current page flow of a current user session. The next user activity indicating one of continuing the current user session by visiting another web page provided by the web server and ending the current user session. The server dynamically adjusts a content of a web page based on the predicted next user activity.

Abstract: Techniques of prioritizing campaigns based on scrubbing rules using a bitmap are provided. A plurality of user rules is stored and a first set of users is identified for each user rule. A user rule index is generated based on the first set of users. A plurality of campaigns is stored and a second set of users is identified for each campaign. A campaign index is generated based on the second set of users. For each user indicated in the campaign index, a set of zero or more user rules is identified and a set of one or more campaigns is identified. A second set of campaign rules of a campaign that is in the set of one or more campaigns is identified. A determination is made whether at least one rule in the second set of campaign rules is in the first set of zero or more user rules.

Abstract: A server accesses a plurality of users' sessions with the web server. Each user session indicating a page flow of a corresponding user session for a plurality of web pages provided by the web server. The server generates a learning model using a neural network based on the plurality of users' sessions. The learning model is configured to predict a next user activity based on a current page flow of a current user session. The next user activity indicating one of continuing the current user session by visiting another web page provided by the web server and ending the current user session. The server dynamically adjusts a content of a web page based on the predicted next user activity.