Abstract: The present invention is directed to a composition comprising about 0.01 wt % to about 0.5 wt % of a clay, and about 0.01 wt % to about 0.5 wt % of an external structuring agent which is a parenchymal cellulose material; the present invention is also directed to a liquid detergent composition, comprising from about 5 wt % to about 45 wt % of a surfactant, about 0.01 wt % to about 0.5 wt % of a clay, about 0.01 wt % to about 0.5 wt % of an external structuring agent which is a parenchymal cellulose material, and about 0.1 wt % to about 10 wt % of a builder component; and the present invention is further directed to methods of preparing the liquid detergent compositions; and the present invention is moreover directed to a fragrance composition, comprising about 0.1 wt % to about 10 wt % of an encapsulated fragrance component, about 0.01 wt % to about 0.5 wt % of a clay, and about 0.01 wt % to about 0.5 wt % of an external structuring agent.

Abstract: The present invention provides methods for determining mild aqueous laundry detergent formulations, mild liquid laundry detergent formulations, and methods for preparing the same. The formulations comprise various surfactants and have a low detergent mildness indicator, derived from combining results from Zein test, corneosurfametry test, and in vitro cytokine release test.