Abstract: A computer-implemented system and method of providing for a credit card offer to a customer during a transaction for the customer to acquire an asset offered by a dealer is provided. The computer-implemented method may include acquiring, via a computer operated by the dealer, information for inclusion in a first credit application for financing the asset acquisition. Based on at least a portion of the acquired information, a second credit application is generated for submission to a credit card institution, where the second credit application is electronically sent to a credit card institution. A status indication associated with the approval of the second credit application based on an electronic communication received from the credit card institution is displayed on the computer operated by the dealer.