Abstract: Computer-implemented systems, methods, and computer-readable media for generating a social media score comprising: receiving a request for a score of an asset from a client computing device; receiving a plurality of posts from one or more social media networks relating to the asset; identifying a sentiment of each post; identifying a reach of each post; storing an identification of the asset, the sentiment of the post, and the reach of the post in association with each post in a dataset; generating a score for the asset, the score being a function of the sentiment the posts relating to the asset, the reach of the posts relating to the asset, and a volume of posts relating to the asset; and transmitting the score to the client computing device for display in a user interface.