Abstract: A portable beach cooler is capable of reducing the temperature of stored items. A main cooling body opens to reveal an ice tray. The ice tray may be connected to a lifting mechanism that allows the ice tray to rise for convenient user access to ice. The lid of the cooling body may have several cupholders traversing through the lid, providing direct access to ice for contained beverages. A cupholder adapter may support beverages atop the lid or may be inverted atop a beverage contained within the cupholder to provide direct beverage access to ice while simultaneously preventing cold air from escaping. A set of tracked wheels is connected to a motorized frame capable of supporting the cooling body. The apparatus may further be equipped with cameras to allow for automatic maneuvering of the motorized frame behind a user, as well as a variety of other electronic ports and devices.