Patents by Inventor M. Beauchamp Roberts

M. Beauchamp Roberts has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Dynamic marketing based on client computer configurations
    Patent number: 6895387
    Abstract: A system and method for dynamically marketing products and/or services to an end user of a device over a network based on a stored configuration profile of the client device are disclosed. The method generally comprises identifying at least one advertisement campaign according to a rules engine, applying the rules of the rules engine to the end user device profile, generating an advertisement campaign request containing a listing of at least one of the identified advertisement campaigns, transmitting the advertisement campaign request to an advertisement server over a network, receiving a dynamic advertisement application from the advertisement server, and executing the dynamic advertisement application for presenting the at least one advertisement campaign to the end user of the device.
    Type: Grant
    Filed: June 19, 2000
    Date of Patent: May 17, 2005
    Assignee: Networks Associates Technology, Inc.
    Inventors: M. Beauchamp Roberts, Siddaraya B. Revashetti, Chandrasekar Balasubramaniam, Babu Katchapalayam, Ravi Lingarkar