Abstract: The present invention relates generally to personal security, and more particularly to a personal security system and method, which utilizes global positioning system (GPS) and cellular networks of mobile phones to send out an alert with personal and location information to the assistance providers that agree to provide immediate services. The personal security system comprises a location tracking system to track the location of the mobile phone and a software program that displays assistance provider icons on the mobile phone's touch screen for the user to select the different assistance by touching the icon. The software program may utilize the button on the mobile phone such as having the fast dial or side button programmed to request different services. The assistance providers may include police station, medical center, fire department, roadside service, etc. Other types of communication technologies and location tracking systems known in the art may be used.