Abstract: A method for providing access to content using a global textsite platform (GTP) including receiving a user message identifying a registered unique keyword maintained by the GTP, wherein the registered unique keyword is registered with the GTP by a publisher for accessing a textsite comprising a plurality of text pages published by the publisher and indexed based on a plurality of navigating keywords defined by the publisher, retrieving authored content associated with the textsite based on the registered unique keyword, accessing the textsite based on the authored content to retrieve a navigating keyword indexing a text page, and sending a GTP message comprising the navigating keyword for the user to access the text page, wherein the user message and the GTP message comprise a text message transmitted using a text messaging service (TMS).

Abstract: A method for accessing content using a global textsite platform including registering a unique keyword received from a publisher, receiving content from the publisher for creating a textsite associated with the unique keyword, creating the textsite on behalf of the publisher, receiving, from a user, a request to access the textsite, processing the request from the user, and providing access to the textsite by sending the content of the textsite, via a text messaging service (TMS), to a user mobile device.

Abstract: A method for providing access to content using a global textsite platform (GTP), including receiving, from a user device associated with a device identifier, a first user message including a first navigation state identifier of a sequential plurality of navigation state identifiers, identifying a first text page of the textsite associated with the first navigation state identifier, and identifying a second text page associated with a first navigating keyword, where the second text page is navigable from the first text page. The method also includes determining a second navigation state identifier sequentially after the first navigation state identifier, associating the second text page with the second navigation state identifier, and storing the association. The method also includes generating a GTP message of the first text page, including the first navigating keyword modified by the second navigation state identifier, and sending the GTP message for display on the user device.

Abstract: A method for accessing content using a global textsite platform including registering a unique keyword received from a publisher, receiving content from the publisher for creating a textsite associated with the unique keyword, creating the textsite on behalf of the publisher, receiving, from a user, a request to access the textsite, processing the request from the user, and providing access to the textsite by sending the content of the textsite, via a text messaging service (TMS), to a user mobile device.

Abstract: A method for providing access to content using a global textsite platform (GTP) including receiving a user message identifying a registered unique keyword maintained by the GTP, wherein the registered unique keyword is registered with the GTP by a publisher for accessing a textsite comprising a plurality of text pages published by the publisher and indexed based on a plurality of navigating keywords defined by the publisher, retrieving authored content associated with the textsite based on the registered unique keyword, accessing the textsite based on the authored content to retrieve a navigating keyword indexing a text page, and sending a GTP message comprising the navigating keyword for the user to access the text page, wherein the user message and the GTP message comprise a text message transmitted using a text messaging service (TMS).

Abstract: A method and system for creating a web listing using a mobile phone whereby a user, typically a business owner or a representative of the business, provides information/data associated with the business to a mobile application including an on-line directory service using a merchant mobile phone, or other mobile computing system, associated with the user and/or the business and/or a mobile application, and/or an SMS and/or another mobile communications network. The information associated with the business provided via the merchant mobile phone, or other mobile computing system, is then used by the on-line directory service to create an on-line presence for the business such as, but not limited to, an on-line web-listing for the business in the on-line directory that includes at least part of the information associated with the business provided via the merchant mobile phone, or other mobile computing system.

Abstract: A method and system for creating customer lists and customer profiles using mobile computing systems whereby A mobile computing system based marketing device, such as a Short Message Service (SMS) message, is created by the merchant and/or product marketer through a mobile application that includes one or more “hooks” that are presented to the mobile customers to inquire about a given mobile customer's interest level in the mobile computing system based marketing device and/or the specific offer made through the mobile computing system based marketing device. The mobile computing system based marketing device is then distributed to selected mobile customers and one or more of the selected mobile customers who receive the mobile computing system based marketing device respond, or fail to respond, to the mobile computing system based marketing device.

Abstract: A method for sending Short Message Service (SMS) messages includes receiving a request to generate a senderID, determining senderIDs based on a business name, and receiving a selected senderID from the senderIDs. The method further includes receiving a request to send an SMS message using the selected senderID, and sending a request to an SMS server to send the SMS message using the senderID.

Abstract: A method for providing access to content using a global textsite platform (GTP), including receiving, from a user device associated with a device identifier, a first user message including a first navigation state identifier of a sequential plurality of navigation state identifiers, identifying a first text page of the textsite associated with the first navigation state identifier, and identifying a second text page associated with a first navigating keyword, where the second text page is navigable from the first text page. The method also includes determining a second navigation state identifier sequentially after the first navigation state identifier, associating the second text page with the second navigation state identifier, and storing the association. The method also includes generating a GTP message of the first text page, including the first navigating keyword modified by the second navigation state identifier, and sending the GTP message for display on the user device.

Abstract: A method for sending Short Message Service (SMS) messages includes receiving a request to generate a senderID, determining senderIDs based on a business name, and receiving a selected senderID from the senderIDs. The method further includes receiving a request to send an SMS message using the selected senderID, and sending a request to an SMS server to send the SMS message using the senderID.

Abstract: The invention relates to a method to send a promotional offer from a business entity. The method steps include obtaining a profile of the business entity from a financial management application (FMA) executing on a central processing unit (CPU) and configured to manage operations of the business entity, analyzing a plurality of messages from a message source based on a pre-determined criterion to identify a keyword, qualifying the keyword to generate a qualified keyword with a keyword rating, wherein the keyword rating represents how relevant the keyword is to the business entity based on the profile of the business entity, searching for the qualified keyword in the promotional offer among a plurality of promotional offers in a library to generate a match between the qualified keyword and the promotional offer, adjusting a score of the promotional offer, in response to generating the match, based on the keyword rating, and sending the promotional offer to a consumer based on the score.

Abstract: A method for providing access to content using a global textsite platform (GTP) including receiving a user message identifying a registered unique keyword maintained by the GTP, wherein the registered unique keyword is registered with the GTP by a publisher for accessing a textsite comprising a plurality of text pages published by the publisher and indexed based on a plurality of navigating keywords defined by the publisher, retrieving authored content associated with the textsite based on the registered unique keyword, accessing the textsite based on the authored content to retrieve a navigating keyword indexing a text page, and sending a GTP message comprising the navigating keyword for the user to access the text page, wherein the user message and the GTP message comprise a text message transmitted using a text messaging service (TMS).

Abstract: A method for accessing content using a global textsite platform including registering a unique keyword received from a publisher, receiving content from the publisher for creating a textsite associated with the unique keyword, creating the textsite on behalf of the publisher, receiving, from a user, a request to access the textsite, processing the request from the user, and providing access to the textsite by sending the content of the textsite, via a text messaging service (TMS), to a user mobile device.

Abstract: A technique for identifying a recommended type of advertising message is described. In this technique, information about advertising messages directed from businesses to consumers and associated acceptance rates of the advertising messages by the consumers is received or accessed. Note that the advertising messages include different types of advertising messages for different types of businesses. Then, the recommended type of advertising message for a given business is identified based on an associated type of business and the received information. By leveraging the results obtained by other similar businesses, this technique may allow the given business to improve the effectiveness of a subsequent advertising campaign.

Abstract: A method and system for creating a web listing using a mobile phone whereby a user, typically a business owner or a representative of the business, provides information/data associated with the business to a mobile application including an on-line directory service using a merchant mobile phone, or other mobile computing system, associated with the user and/or the business and/or a mobile application, and/or an SMS and/or another mobile communications network. The information associated with the business provided via the merchant mobile phone, or other mobile computing system, is then used by the on-line directory service to create an on-line presence for the business such as, but not limited to, an on-line web-listing for the business in the on-line directory that includes at least part of the information associated with the business provided via the merchant mobile phone, or other mobile computing system.