Abstract: A system and a method for distributing digital content matched to web properties are provided. A plurality of digital content items is received. The content attributes of each of the digital content items is determined. The audience attributes of an audience of a web property is determined. The digital content items are matched to the web property by assessing the content attributes and the audience attributes. In response to the matching, the digital content items are selectively distributed to the web property.

Abstract: A customized, automated tracking system (CATS) and method is disclosed that provides an interface between medical records relating to medication records and clinical laboratory result records. As new records are created or updated, the record is input into a central repository where medication records and laboratory records for a patient/resident are stored. When new medication orders are placed, the central data repository is queried and comparative analysis is performed. Clinical results are compared to the patient's/resident's diagnosis and prescribed medications to determine the appropriateness of the course of treatment. If an order is inappropriate for a given diagnosis, or if the medication ordered is contra-indicated, the central data repository notifies at least one of the primary physician, filling pharmacy or the patient. Historical data is received and archived for later analysis. The data for many patients may be organized and analyzed based on a common characteristic of the medical records.