Abstract: In a carton loading machine, there is provided a mechanism which will initially displace one row of cylindrical-shaped objects with respect to its adjacent row such that load items in one row are located in a staggered relationship with respect to the load items in the adjacent row. The load items are then displaced into the open end of a container. When the assembled load is substantially fully located within the container, the movement of one row is arrested while the movement of the other row continues until the items of the adjacent rows are arranged in a side-by-side relationship. This serves to permit the width of the accumulated load to be reduced until the load is substantially fully located in a carton and thereafter the load is rearranged to its maximum width to fit in a close fitting relationship within the carton.