Abstract: A system for evaluating digital user experience in a user session includes a server communicatively coupled to user devices. The server acquires usage information of different applications of service providers associated with common service from user devices and analyses the usage information to determine a set of scores for each of the different applications. The analysis of usage information includes detecting and discarding a portion of the usage information for one or more first user interfaces of each application that do not require any user input. The server further determines a friction score for a given journey for each of the different applications and generates first visual representation. The server further controls display of generated first visual representation such that a ranking of the different applications of different service providers is indicated in accordance with the determined friction score.

Abstract: A system for evaluating digital user experience in a user session includes a server communicatively coupled to user devices. The server acquires usage information of different applications of service providers associated with common service from user devices and analyses the usage information to determine a set of scores for each of the different applications. The analysis of usage information includes detecting and discarding a portion of the usage information for one or more first user interfaces of each application that do not require any user input. The server further determines a friction score for a given journey for each of the different applications and generates first visual representation. The server further controls display of generated first visual representation such that a ranking of the different applications of different service providers is indicated in accordance with the determined friction score.