Abstract: The systems and methods disclose creating variations of criteria for a query-based group of users. One or more criteria from a plurality of criteria available is selected to form a query to identify members of query-based group of users. Using the selected one or more criteria, query-based groups of users are generated. Each of the plurality of query-based groups of users may have a query with a variation of the selected one or more criteria. A user count data of user membership in each query-based group of the query-based groups of users is determined based at least on applying the query of each of the plurality of query-based groups of users to one or more databases. One or more of the plurality of query-based groups of users is identified as being validated for a statistical significance based at least on the user count data and the one or more criteria.

Abstract: The systems and methods disclose creating variations of criteria for a query-based group of users. One or more criteria from a plurality of criteria available is selected to form a query to identify members of query-based group of users. Using the selected one or more criteria, query-based groups of users are generated. Each of the plurality of query-based groups of users may have a query with a variation of the selected one or more criteria. A user count data of user membership in each query-based group of the query-based groups of users is determined based at least on applying the query of each of the plurality of query-based groups of users to one or more databases. One or more of the plurality of query-based groups of users is identified as being validated for a statistical significance based at least on the user count data and the one or more criteria.