Patents by Inventor Mark Ke

Mark Ke has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • AD TARGETING SYSTEM
    Publication number: 20140279036
    Abstract: An ad targeting system may provide for determining a prime target based on one or more prime target parameters. The one or more prime target parameters may include criteria for determining a prime target. The criteria for determining a prime target may include one or more of a minimum amount of interactions or associations with individuals and organizations, a minimum amount of notoriety, or a minimum amount of conversions. The system may also provide for deriving a graph data structure based on the prime target and one or more social graph generation parameters. The one or more social graph generation parameters may include criteria for determining targets to link to the prime target. The criteria for determining targets to link to the prime target may include a minimum amount of interactions or associations with prime target.
    Type: Application
    Filed: March 12, 2013
    Publication date: September 18, 2014
    Applicant: YAHOO! INC.
    Inventors: Mark Ke, Wei Zhu